Yogurt Mountain Opens Second Self-Serve Frozen-Yogurt Store in Memphis, TN, Area

Brings Total Number of Stores to 18

BIRMINGHAM, Ala.--()--Yogurt Mountain, LLC, today announced that America's Favorite Yogurt Store™, Yogurt Mountain®, opened its second store in the Memphis, Tennessee, area on February 25, 2011, at 5865 US Highway 72, Suite 112. Customers are invited to visit the store and enjoy a free 10-ounce yogurt during a Grand Opening event scheduled from 2:00 to 6:00 p.m. on Sunday, February 27, 2011.

"We are pleased to be opening our second store in the Memphis area," commented David Kahn, President and CEO of Yogurt Mountain, LLC. "Our first Memphis store opened November 16, 2010, on N. Germantown Parkway, in Cordova, just outside Memphis. We have received an enthusiastic response from the community, and we are excited to add this second location to help us better serve the area."

About Yogurt Mountain®

Yogurt Mountain® features the ultimate, self-serve frozen-yogurt experience. Offering 16 rotating flavors of fat-free or low-fat varieties enhanced with probiotics and over 50 available toppings. Frozen yogurt options include sorbets, fat-free tarts, no sugar added and seasonal flavors along with a buffet of toppings ranging from fresh fruit, nuts, candies, sprinkles, cereals and an assortment of sensational sauces. Patrons are guaranteed thousands of irresistible treat combinations and the pay-by-the-ounce system fulfills the consumer's desire to control options and cost. All of Yogurt Mountain’s yogurts and sorbets are certified kosher OU-D by the Orthodox Union.

Yogurt Mountain® opened the first store in September 2009 in Birmingham, Alabama, and currently has 18 stores in Alabama, Arkansas, Florida, Indiana, Georgia, North Carolina, South Carolina, and Tennessee. More company-owned and franchise locations of America's Favorite Yogurt Store™ are under development and expected to open.

The Yogurt Mountain® store hours are Sunday through Thursday, from 11 a.m. to 10 p.m., and Friday and Saturday, from 11 a.m. to midnight. For more details, visit yogurtmountain.com. Follow Yogurt Mountain® on Twitter at http://twitter.com/yogurtmountain and Facebook at http://www.facebook.com/yogurtmountain.com.

Contacts

Yogurt Mountain, LLC
Craig Hyde, 205-909-1329
Marketing Director
hydec@yogurtmountain.com

Contacts

Yogurt Mountain, LLC
Craig Hyde, 205-909-1329
Marketing Director
hydec@yogurtmountain.com