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 StarCite, Inc.
February 23, 2011 09:43 AM Eastern Daylight Time 

StarCite to Integrate Green Hotels Global Environmental Data

Meeting Planners to Gain Access to Standardized Environmental Metrics to Identify Green Hotels

PHILADELPHIA--(BUSINESS WIRE)--Today, StarCite, Inc. the leading provider of Web-based solutions to strategically manage corporate meetings and events announced a new partnership with the Green Hotels Global program to provide planners with a source for environmental information about hotel properties worldwide.

“Many of our corporate clients seek to reduce the environmental impact of their meetings and events and are considering green issues within their sourcing process. We’re pleased to partner with Green Hotels Global which is following the pending industry standards and metrics”

Hotel properties that are members of the Green Hotels Global program will be identified to meeting planners within the StarCite supplier database. Room-night and event-related environmental metrics from each property will be available to meeting planners during their online sourcing process. The information will allow planners sourcing within StarCite to easily identify the properties that are leaders in environmental responsibility and disclosure.

“Many of our corporate clients seek to reduce the environmental impact of their meetings and events and are considering green issues within their sourcing process. We’re pleased to partner with Green Hotels Global which is following the pending industry standards and metrics,” said Greg Dukat, President and CEO of StarCite.

“Every hotel in the Green Hotels Global system can provide meeting planners and corporate travel professionals with accurate, standardized and comparable metrics on the environmental impact of their hotel,” said Justin Raymond, President & CEO of The Carbon Accounting Company, the company that operates the Green Hotels Global program. “From each hotel’s listing, the meeting planner will know in advance if the property is compliant under green meeting standards.”

Green Hotels Global is the only hotel industry-specific program that provides standardized and comparable room-night and event-related environmental data. Hotels that register in the Green Hotels Global program will have a strategic advantage when it comes to green meeting and event standards, such as the APEX/ASTM green meeting standard. Hotels that are members of the Green Hotels Global program can report the carbon footprint, energy consumption, water usage and waste generation associated with room-night usage and event bookings.

About StarCite, Inc.

StarCite, Inc. provides a technology platform that makes meetings and event planning, booking and management simpler and more cost-effective for corporations, hotels, venues and meetings suppliers worldwide. StarCite delivers visibility, cost savings and control over meetings spending for businesses and enhanced revenue opportunities for suppliers. Through Web-based, on-demand technology, StarCite automates and supports every key element of the meetings planning and procurement process: planning, budgeting, buying, marketing and managing attendees, payment, and results measurement. Using StarCite’s proprietary online marketplace, meetings buyers can connect and conduct business with over 93,000 hotels, venues, destinations and suppliers globally. StarCite is based in Philadelphia, PA and has offices worldwide. Its equity holders include ICG (NASDAQ: ICGE), TPG Growth, Norwest Venture Partners (NVP), and TL Ventures. For more information about StarCite please visit www.starcite.com.

About The Carbon Accounting Company

The Carbon Accounting Company specializes in the measurement, tracking and disclosure of business travel-related environmental impact. The Carbon Accounting Company provides two business travel sector-specific environmental sustainability programs: Green Ride Global, for transportation companies worldwide; and Green Hotels Global, for hotel chains and properties worldwide.

Contacts

StarCite Media:
Sloane & Company
Sarah Hawkins, 212-446-1890
shawkins@sloanepr.com
or
The Carbon Accounting Company
Sarah Champoux, 416-599-4474 ext. 404
sarah@thecarbonaccountingcompany.com

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