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http://www.chuckecheese.com/
February 08, 2011 09:39 AM Eastern Daylight Time 

Share the Love and Tokens with Chuck E. Cheese’s Valentine’s Day Cards

DALLAS--(BUSINESS WIRE)--Chuck E. Cheese’s, everyone’s favorite family entertainment center, is introducing a fun-filled experience to help families and children celebrate Valentine’s Day together and share the love with their free, printable Valentine’s Day cards. Nothing says “I Love You” like Chuck E.’s printable Valentine’s Day cards included with any homemade craft, card or personal greeting shared between children, classmates, friends and/or family members. Each Valentine's Day card is redeemable for five free tokens to spend on fun and games at any Chuck E. Cheese’s location.

With this holiday in mind, Chuck E. Cheese’s has cooked up several ways for families and children to show their creativity and spread the spirit of caring:

  1. Cupcakes – Bake your favorite cupcakes, decorate and attach a friendly Chuck E. Valentine’s card to a Popsicle stick and place inside the center of each cupcake.
 
2. Goodie Bags – Gather five or more pieces of your favorite candy, place inside a candy bag, punch a tiny hole in the corner of a Chuck E. Valentine’s card to attach a ribbon and tie to your candy bag with the ribbon.
 
3. Cutout Hearts – Fold one sheet of construction paper in half, cut paper into an almond shape starting at one end of the crease, open to reveal a heart and paste your Chuck E. Valentine’s card in the center.
 
4. Popsicle Stick Frames – Color and decorate four Popsicle sticks. Squeeze one drop of glue on each corner of the sticks to paste them together and form a rectangle. Then, squeeze a few more drops of glue behind your frame, and place your favorite picture behind the framed window. Let picture frame dry, wrap and stick your Chuck E. Valentine’s card to your wrapped frame using clear tape .
 
5. Friendship Boxes – Decorate an old shoe box, fill with treats and place your Chuck E. Valentine’s card inside or attach on top of the closed lid.

These fun craft ideas can be done with the whole family and will demonstrate the real meaning of Valentine’s Day by helping kids spread kindness to all of their classmates, friends and/or family members. Chuck E. Cheese’s encourages families to share their own creative Chuck E. Valentine’s projects by emailing them to memories@cecentertainment.com.

In addition to offering free online Valentine’s Day cards redeemable for tokens, Chuck E. Cheese’s offers year-round achievement programs such as Tokens for Grades and Rewards Calendars that encourage kids to earn good grades, complete activities like doing homework or practice listening skills. As always, guests are welcome to combine their free tokens with any Chuck E. Cheese’s coupons or offers.

Guests can also find great party ideas and special offers on the Chuck E. Cheese's website, on the company's Facebook page at www.facebook.com/OfficialChuckECheese and on Twitter. For even more fun, check out the Chuck E. Cheese’s YouTube channel to watch fun and exciting videos with the whole family.

About CEC Entertainment, Inc.:

For more than 30 years, CEC Entertainment has served as the nationally recognized leader in family dining and entertainment and the place Where a Kid can be a Kid®.

The Company and its franchisees operate a system of 553 Chuck E. Cheese’s stores located in 48 states and seven foreign countries or territories. Currently, 507 locations in the United States and Canada are owned and operated by the Company. CEC Entertainment, Inc. and its franchises have the common goal of creating lifelong memories for families through fun, food and play. Each Chuck E. Cheese’s features musical and comic robotic entertainment, games, rides and play areas as well as a variety of dining options including pizza, sandwiches, a salad bar and desserts. Committed to providing a fun, safe environment, Chuck E. Cheese’s helps protect families through industry-leading programs such as Kid Check®.

Chuck E. Cheese’s aims to promote positive, lifelong memories inside and outside of its stores. In addition to providing a fun entertainment experience for millions of families across the world, Chuck E. Cheese’s has donated more than $6 million to schools and non-profit institutions through its fundraising programs. For more information, see the company's website at www.chuckecheese.com.

Contacts

M/C/C for Chuck E. Cheese’s
Clayton Root, 972-480-8383 ext. 229
Media Relations Representative
Clayton_root@mccom.com

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NYSE:CEC

ISIN: US1251371092

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