REDWOOD SHORES, Calif.--(Blekko, the new search engine that is using human curation to eliminate spam from search results, today announced its new iPhone and Android application. Users can now download the Blekko search app and slash in what they want and slash out what they don’t — directly from the iPhone and Android devices.)--
“With our iPhone and Android application, users can utilize personalized slashtags, friends, experts and the community to get the most relevant results all from the mobile device.”
Blekko’s mobile application offers a variety of features available on its existing desktop version, including the popular /date functionality, which serves up not only the most relevant, but also the most recent results in date order. Other unique features include the ability to mark search results as spam, ensuring they never show up in your results again.
“In a world where people want the most relevant answers on the go, mobile search is becoming increasingly more significant,” said Rich Skrenta, CEO of Blekko. “With our iPhone and Android application, users can utilize personalized slashtags, friends, experts and the community to get the most relevant results all from the mobile device.”
Features on the Blekko mobile application include:
- Log into your Blekko account and search vertically with slashtags via the Blekko search index
- Add any search result to your slashtags or create a slashtag directly from the app
- Access real time data by adding /date to your search
- Pivot easily between different slashtag categories suggested by Blekko
- Mark search results as spam so they never show up in your results again
- Quickly access a website's SEO data on the fly
Blekko launched in November promising to create a new kind of search experience that would enlist human editors in its effort to eliminate spam and personalize search. Already, more than 100,000 slashtag vertical search terms have been created by thousands of human editors.
The magic behind Blekko search is a simple tool called a slashtag. Slashtags are curated sets of web sites organized around a particular topic. They already cover topics as broad as health, money, and autos, and as narrow as gluten-free, college football, and the Grateful Dead. Slashtags appended to search queries limit search results to only the curated sets of sites.
Blekko’s mobile application is free and can be downloaded via the iTunes store and Android Market.
Blekko was founded in 2007 to pursue innovation in search. The company has raised $24 million since its founding in 2007 from US Venture Partners and CMEA Capital, as well as leading angel investors including Ron Conway, Mike Maples, Jeff Clavier, and Marc Andreessen. Blekko has 22 employees, including former Google and Yahoo! Search engineers.