Demand Media Celebrates its IPO on the New York Stock Exchange

NEW YORK--(BUSINESS WIRE)--Demand Media, Inc. today opened for trading on the New York Stock Exchange under the ticker symbol “DMD” after its IPO, in which it raised $151.3 million in gross proceeds. Demand Media, Inc. is a leading online media company.

“Demand Media is at the forefront of transforming the media landscape and we look forward to a lasting partnership with the company and its shareholders.”

“We are thrilled to welcome Demand Media, Inc., a leading innovator in the online media space, to our growing network of technology-based listed companies,” said Scott R. Cutler, EVP and Co-Head of U.S. Listings and Cash Execution, NYSE Euronext. “Demand Media is at the forefront of transforming the media landscape and we look forward to a lasting partnership with the company and its shareholders.”

Background:

As of December 31, 2010, NYSE Euronext markets listed 585 technology companies with a total combined market capitalization of $3.895 trillion. Notable recent tech listings include Youku.com (YOKU); E-Commerce China Dangdang Inc (DANG); iSoftStone Holdings Limited (ISS); Motorola Mobility Holdings, Inc. (MMI); Inphi Corporation (IPHI), and Green Dot Corp. (GDOT).

In 2010, NYSE Euronext (NYX) led the U.S. market for Initial Public Offerings (IPOs) and new listings both in total capital raised as well as number of transactions, with $39.1 billion in IPO proceeds raised on the New York Stock Exchange (NYSE) through a total of 99 IPOS, including a rising share of technology companies.

About Demand Media, Inc. (NYSE: DMD)

Demand Media, Inc. is a leading online media company that informs, entertains and connects millions of people every day. Through a portfolio of vertical web properties reaching over 100 million monthly visitors, a global network of digital partners, and an innovative content studio, Demand Media publishes what the world wants to know and share. Founded in 2006, Demand Media is headquartered in Santa Monica, CA with offices in Bellevue, WA, Austin, TX, Chicago, IL, New York, NY and London, UK. For more information about Demand Media, visit: www.demandmedia.com

About NYSE Euronext

NYSE Euronext (NYX) is a leading global operator of financial markets and provider of innovative trading technologies. The company's exchanges in Europe and the United States trade equities, futures, options, fixed-income and exchange-traded products. With approximately 8,000 listed issues (excluding European Structured Products), NYSE Euronext's equities markets – the New York Stock Exchange, NYSE Euronext, NYSE Amex, NYSE Alternext and NYSE Arca – represent one-third of the world's equities trading, the most liquidity of any global exchange group. NYSE Euronext also operates NYSE Liffe, one of the leading European derivatives businesses and the world's second-largest derivatives business by value of trading. The company offers comprehensive commercial technology, connectivity and market data products and services through NYSE Technologies. NYSE Euronext is in the S&P 500 index, and is the only exchange operator in the S&P 100 index and Fortune 500. For more information, please visit: http://www.nyx.com.

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This press release may contain forward-looking statements, including forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements include, but are not limited to, statements concerning NYSE Euronext’s plans, objectives, expectations and intentions and other statements that are not historical or current facts. Forward-looking statements are based on NYSE Euronext’s current expectations and involve risks and uncertainties that could cause actual results to differ materially from those expressed or implied in such forward-looking statements. Factors that could cause NYSE Euronext’s results to differ materially from current expectations include, but are not limited to: NYSE Euronext’s ability to implement its strategic initiatives, economic, political and market conditions and fluctuations, government and industry regulation, interest rate risk and U.S. and global competition, and other factors detailed in NYSE Euronext’s reference document for 2009 ("document de référence") filed with the French Autorité des Marchés Financiers (Filed on April 22, 2010 under No. D.10-0304), 2009 Annual Report on Form 10-K and other periodic reports filed with the U.S. Securities and Exchange Commission or the French Autorité des Marchés Financiers. In addition, these statements are based on a number of assumptions that are subject to change. Accordingly, actual results may be materially higher or lower than those projected. The inclusion of such projections herein should not be regarded as a representation by NYSE Euronext that the projections will prove to be correct. This press release speaks only as of this date. NYSE Euronext disclaims any duty to update the information herein.