Tweddle Group Teams up with Market Leaders to Deliver Award Winning Toyota Entune™ Multimedia System

DETROIT--(BUSINESS WIRE)--Tweddle Group, a leader in owner communications, technology and supply chain solutions for automotive OEMs, disclosed today its position as Toyota’s Tier 1 connected services provider for Entune™, the automaker’s new upgradeable multimedia system. In collaboration with Tier 1 partners DENSO and Harman Becker, Tweddle and its connected services platform enable delivery of mobile applications and services safely and securely into the Toyota driving environment, increasing vehicle value and enhancing the overall ownership experience.

“We are pleased to be working with Tweddle to help us deliver the services Toyota owners have told us they want.”

“We are pleased that Tweddle’s connected services platform and collaborative integration with DENSO and Harman helped Toyota reach this major milestone,” says Andrew Tweddle, CEO of Tweddle Group. “We also appreciate the collective efforts of our partners and suppliers that helped make Toyota Entune™ a winner at this year’s Consumer Electronics Show.”

Over the last months, Tweddle Group has partnered with market leaders to develop the Toyota Entune™ multimedia system. As a result of working closely with its partners, Toyota Entune™ was honored with 2 prestigious awards by Popular Mechanics as Editor’s Choice Gadget and Cnet Best of CES. These awards acknowledge Tweddle’s achievements as key supplier for the Toyota Entune™ system.

“Tweddle enables us to deliver a seamless three-screen experience with popular mobile apps on our new Toyota Entune™ multimedia service,” said Jon Bucci, vice president of the Advanced Technology Department at Toyota Motor Sales, U.S.A., Inc. “We are pleased to be working with Tweddle to help us deliver the services Toyota owners have told us they want.”

The current challenging market situations for the automotive industry along with consumer demands to integrate applications in the car, increases the need for key partnerships. Tweddle Group, DENSO, and Harman Becker combined efforts as Tier 1 supplier of Entune™ to collaboratively integrate this connected services solution for Toyota. Key partners and service providers such as Bing, iHeart Radio, INRIX traffic, Movietickets.com, Opentable, and Pandora, along with proven voice recognition technologies from Nuance and Voice Box Technologies, are aggregated by Tweddle Group in their connected services platform for both the mobile device and head unit.

We are entering a new era where the power of software is opening the door to truly innovative, game-changing experiences in the car. This is a great opportunity to form strategic partnerships that deliver new value to consumers and creates new competitive advantages for the automotive industry. Tweddle’s platform will be available for evaluation and integration by OEMs and Tier 1 partners in Q1 2011.

About Tweddle

For more than 56 years, Tweddle Group has remained a leading provider of information solutions for automotive OEMs and their suppliers. With offices in Detroit, Seattle, Brussels, Kӧln, Torino and Shanghai, OEMs count on Tweddle to deliver innovative solutions to support a brand-specific consumer relationship with their vehicle, the dealer, and the automotive manufacturer.

About DENSO

DENSO Corporation, headquartered in Kariya, Aichi prefecture, Japan, is a leading global automotive supplier of advanced technology, systems and components in the areas of thermal, powertrain control, electric, electronics and information and safety. Its customers include all the world's major carmakers. Worldwide, the company has more than 200 subsidiaries and affiliates in 34 countries and regions (including Japan) and employs approximately 120,000 people. Consolidated global sales for the fiscal year ending March 31, 2010, totaled US$32.0 billion. Last fiscal year, DENSO spent 9.1 percent of its global consolidated sales on research and development. DENSO common stock is traded on the Tokyo and Nagoya stock exchanges.

About Harman Becker

HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets – supported by 15 leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 20 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 11,000 people across Americas, Europe and Asia, and reported sales of $3.4 billion for fiscal year ended June 30, 2010. The Company's shares are traded on the New York Stock Exchange under the symbol NYSE: HAR.

About Toyota

Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion. Established in 1957, TMS markets products and services through a network of nearly 1,500 Toyota, Lexus and Scion dealers which sold more than 1.77 million vehicles in 2009. Toyota directly employs nearly 30,000 people in the U.S. and its investment here is currently valued at more than $18 billion.

For more information about Toyota, visit www.toyota.com or www.toyotanewsroom.com/entune.