NEW YORK--(BUSINESS WIRE)--Ziff Davis, one of the nation's leading technology media companies, today announced the acquisition of LogicBuy.com, a leading provider of tech deals and coupons. Over 10 million visited LogicBuy.com in 2010 seeking the best deals and coupons on a range of technology products and services, including laptops, cameras, TVs and software.
With the acquisition of LogicBuy.com, Ziff Davis websites, such as its flagship PCMag.com, will now be able to provide their audience of in-market buyers the best up-to-the-minute deals and coupons on the products they’re researching. At the same time, LogicBuy.com will tap Ziff Davis’ long-running relationships with tech manufacturers and retailers to bring even more high-quality deals to its audience.
“Between our owned-and-operated websites and our recently launched ad targeting platform, BuyerBase™, Ziff Davis reaches over 40 million tech buyers per month,” said Vivek Shah, CEO of Ziff Davis. “LogicBuy.com gives us the ability to introduce the best deals and coupons to those shoppers and further pursue our mission of informing and influencing tech buyers.”
Launched in 2007, LogicBuy.com was designed to cut through the clutter of overwhelming and often low-quality deals on the Web to present buyers with the best opportunities to save money. LogicBuy.com allows shoppers to find, share and rate every deal and coupon.
“We have saved consumers tens of millions of dollars since our founding,” said Thai Than, founder of LogicBuy.com. “By joining Ziff Davis, we will be able to reach even more buyers with the best possible deals and coupons in technology and consumer electronics.”
About Ziff Davis
Ziff Davis, Inc. is a leading digital media company specializing in the technology market, reaching over 40 million highly engaged in-market buyers and influencers every month. Ziff Davis sites, which feature trusted and comprehensive evaluations of the newest and hottest products, include PCMag.com, ExtremeTech, GearLog and AppScout. Ziff Davis also operates BuyerBase™, the most advanced ad targeting platform focused on tech buyers and LogicBuy.com, a leading provider of deals and discounts on tech products. More information on Ziff Davis can be found at ziffdavis.com.