SpendingPulse 2010 Holiday Mid-Season Update: Positive Momentum Holds Steady in Retail Sales

Season-to-Date Highest Growth in eCommerce, Apparel; Most Other Categories Also in Positive Territory

PURCHASE, N.Y.--()--MasterCard Advisors:

SpendingPulse™

   

Data Source:

A macroeconomic indicator, SpendingPulse reports on national retail and services sales and is based on aggregate sales activity in the MasterCard payments network, coupled with survey-based estimates for all other payment forms, including cash and check. MasterCard SpendingPulse does not represent MasterCard financial performance. SpendingPulse is provided by MasterCard Advisors, the professional services arm of MasterCard Worldwide.

 

MasterCard Advisors’ SpendingPulse, a macroeconomic report tracking national retail and services sales, today provided summary results for the holiday shopping season through the second week of December (October 31 – December 11, 2010). Retail sales generally continued November’s momentum, with several of the sectors recording moderate to strong gains.

“The modest growth we first saw with the August Back-to-School season has accelerated. These results suggest that retail spending continues to gain traction,” noted Michael McNamara, Vice President, for MasterCard Advisors SpendingPulse. “Most sectors are showing steady improvements, with Electronics, Department Stores and Furnishings categories recording flat to small declines. The solid November growth rates have continued across most areas through the first half of December.”

To watch a short video with additional commentary from Michael McNamara, please visit: http://www.mastercardadvisors.com/us/advisors/en/information_analytics/spendingpulse_podcast.html

SpendingPulse analyzed the Electronics, Apparel, eCommerce and Luxury sectors. Here are the midseason highlights:

eCommerce

eCommerce continues to be one of the stars of the season with a season-to-date growth rate of 13.5%. The sector has been showing double-digit weekly year-over-year growth rates since the second week in November.

Apparel

The Total Apparel category was up 9.8% for the season-to-date. Women’s Apparel sales were up 4.4% for the season with the category recording a slightly better showing since Black Friday. Men’s Apparel sales grew 8.4% year-over-year. Growth within the Teen and Family Apparel segments is also strong.

Electronics

Electronics sales fell below 2009 levels during the three weeks leading up to Black Friday. Sales during the rest of the period barely made up the decline, with sales season-to-date recording a 0.4% increase over last year.

Jewelry and Luxury

The Jewelry sector season-to-date is up 2.6%, with the Luxury ex jewelry category doing slightly better, up 2.8% over the same period last year. Jewelry sales have grown steadily in the latter part of the season.

About MasterCard Advisors

MasterCard Advisors provides payments consulting, information, analytics, and customized services to financial institutions and their merchant partners worldwide. Addressing complex challenges in strategy, marketing, risk, and operations, MasterCard Advisors helps clients maximize the value of their payments businesses. As the professional services arm of MasterCard Worldwide, MasterCard Advisors is uniquely qualified to provide clients with insights and solutions that drive tangible impact and financial gain. For more information, go to www.mastercardadvisors.com.

About MasterCard Worldwide

As a leading global payments company, MasterCard Worldwide prides itself on being at the heart of commerce, helping to make life easier and more efficient for everyone, everywhere. MasterCard serves as a franchisor, processor and advisor to the payments industry, and makes commerce happen by providing a critical economic link among financial institutions, governments, businesses, merchants, and cardholders worldwide. In 2009, $2.5 trillion in gross dollar volume was generated on its products by consumers around the world. Powered by the MasterCard Worldwide Network – the fastest payment processing network in the world – MasterCard processes over 22 billion transactions each year and has the capacity to handle 140 million transactions per hour, with an average network response time of 140 milliseconds and with 99.99 percent reliability. MasterCard advances global commerce through its family of brands, including MasterCard®, Maestro®, and Cirrus®; its suite of core products such as credit, debit, and prepaid; and its innovative platforms and functionalities, such as MasterCard PayPass™ and MasterCard inControl™. MasterCard serves consumers, governments, and businesses in more than 210 countries and territories. For more information, please visit us at www.mastercard.com. Follow us on Twitter: @mastercardnews.

Contacts

Meir Kahtan Public Relations, LLC
Meir Kahtan, +1-212-575-8188
mkahtan@rcn.com
or
MasterCard Worldwide
Naya Larsson, +1-914-249-3916
Naya_Larsson@mastercard.com

Release Summary

MasterCard Advisors SpendingPulse Mid-Season report finds that spending during the holiday season continues to gain traction, with Apparel and eCommerce enjoying biggest gains among key categories.

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Contacts

Meir Kahtan Public Relations, LLC
Meir Kahtan, +1-212-575-8188
mkahtan@rcn.com
or
MasterCard Worldwide
Naya Larsson, +1-914-249-3916
Naya_Larsson@mastercard.com