Blekko and DuckDuckGo Launch Search Partnership

Blekko Delivers Autofired Slashtag Results on DuckDuckGo; Also Displays DuckDuckGo’s “Zero-click Info” in Blekko Search Results

REDWOOD SHORES, Calif.--()--Blekko, the new search engine that is using human curation to eliminate spam from search results, today announced its first search partnership with fellow search innovator DuckDuckGo.

Blekko will now power DuckDuckGo’s search results for the following categories of searches: health, colleges, autos, personal finance, lyrics, recipes and hotels. These are the initial categories in which Blekko is automatically applying its slashtags to improve results. For example, searching “cure for headaches” on DuckDuckGo will provide results only from the top quality sites in the blekko /health slashtag.

Users will also be able to utilize Blekko’s unique /date functionality, which serves up not only the most relevant, but also most recent results in date order.

As part of this partnership Blekko users will have access to DuckDuckGo’s “Zero-click Info” on a site by site basis. Zero-click Info helps users find the most relevant information on sites and search terms without having to click on search results. On Blekko, the site information can be accessed by clicking the “info” button in the second line of each of search result.

“Both our companies share the same mission of eliminating spam from search so that users get information from the best and most relevant sources on the Web,” said Rich Skrenta, CEO of Blekko.

The magic behind Blekko search is a simple tool called a slashtag. Slashtags are curated sets of web sites organized around a particular topic. More than 30,000 of these curated search sets have been created in the first week of Blekko’s public availability. Already, they cover topics as broad as health, money, and autos, and as narrow as gluten-free, college football, and the Grateful Dead. Slashtags are appended to search queries and limit search results to only the curated sets of sites.

“DuckDuckGo’s focus is pointing users to the most relevant information as quickly as possible. Blekko has dramatically improved the quality of search results in 7 important categories. We’re thrilled to direct our users to this set of high quality results,” said Gabriel Weinberg of DuckDuckGo. “We look forward to adding the existing autofired slashtag results to our service and adding more in the near future as Blekko’s human editors create them.”

About Blekko

Blekko was founded in 2007 to pursue innovation in search. The company has raised $24 million since its founding in 2007 from US Venture Partners and CMEA Capital, as well as leading angel investors including Ron Conway, Mike Maples, Jeff Clavier, and Marc Andreessen. Blekko has 22 employees, including former Google and Yahoo! Search engineers.

About DuckDuckGo

DuckDuckGo is a general purpose search engine that was founded in 2008 and now has a strong following. DuckDuckGo helps you find information faster through its easier to understand results, which contain Zero-click Info, official sites, and much less spam. DuckDuckGo also protects user privacy by not storing personally identifiable information.

Contacts

for Blekko
Scott Sutherland, 415-934-9600 ext. 301
blekko@sutherlandgold.com
or
for DuckDuckGo
Gabriel Weinberg, 617-974-2456
yegg@alum.mit.edu

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Contacts

for Blekko
Scott Sutherland, 415-934-9600 ext. 301
blekko@sutherlandgold.com
or
for DuckDuckGo
Gabriel Weinberg, 617-974-2456
yegg@alum.mit.edu