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September 15, 2010 09:05 AM Eastern Daylight Time 

Yahoo! Connected TV Enhances TV Viewing Experience for Millions of Toshiba Consumers with the Best of the Web

SUNNYVALE, Calif. & IRVINE, Calif.--(BUSINESS WIRE)--Yahoo! (NASDAQ: YHOO) and Toshiba America Information Systems, Inc. today announced that Yahoo! Connected TV is now available on several new models of Toshiba 46”-55” HDTVs, including the WX800 Cinema Series® 3D LED. For the first time on Toshiba HDTVs, consumers will be able to access Yahoo! Connected TV to easily interact with high-quality Internet content and services while they watch TV.

“Yahoo! is reaching consumers wherever they view content — on mobile devices, PCs, tablets, and TV — and partnering with Toshiba enables us to deliver a rich variety of Internet content to the living rooms of millions more people”

“Yahoo! is reaching consumers wherever they view content — on mobile devices, PCs, tablets, and TV — and partnering with Toshiba enables us to deliver a rich variety of Internet content to the living rooms of millions more people,” said Ron Jacoby, vice president, Connected TV, Yahoo! Inc. “With worldwide sales of all Internet-enabled TVs expected to rise to more than 87 million units by 2013 1, Yahoo! is focused on expanding the reach of Yahoo! Connected TV and ensuring the best Internet-connected TV experience for our consumers, publishers, and developers.”

“Toshiba is dedicated to developing a brand of televisions that truly enrich the viewing experience,” said Ron Smith, vice president of marketing, Toshiba America Information Systems, Inc., Digital Products Division. “By partnering with Yahoo!, the proven leader in delivering compelling Internet content directly to TV screens, we are able to provide consumers with features that enable them to enjoy a variety of entertainment content directly from their remote.”

Toshiba’s premiere Cinema Series line provides the ultimate in picture quality and multimedia connectivity, including an integrated Yahoo! Connected TV experience. The WX800 Cinema Series 3D LED, boasts an ultra-slim depth of less than 1.2 inches and a new flush-front design with sleek chrome trim. The VX700 Cinema Series LED is for home theater enthusiasts who are looking for unique features and convenient access to streaming content and services.

With more than 65 Yahoo! TV Widgets and thousands of content sources available at the click of a button, consumers have direct access to over 50,000 movies and TV shows and thousands of entertainment sources on demand. Consumers can access the latest movies on Blockbuster®, vote on and stream free TV show episodes from Showtime, browse the latest news from CBS; get up-to-date sports scores on USA Today®; listen to music on Pandora®; shop on eBay®; play games; or keep up with their friends on Twitter® and Facebook®— all while watching TV.*

The Internet revolution will be televised™ as consumers use Yahoo! Connected TV to easily interact with Internet content and services to complement and enhance the traditional TV viewing experience.

Yahoo!’s publicly available Widget Development Kit (WDK) enables anyone to create a TV widget and broadcast content and services to millions of consumers around the world. Yahoo!’s unmatched scale and exposure to new audiences ensure that content developers and publishers have a vast opportunity to create widgets for Yahoo! Connected TV.

1 iSuppli, February, 2010

About Yahoo!

Yahoo! attracts hundreds of millions of users every month through its innovative technology and engaging content and services, making it one of the most visited Internet destinations and a world-class online media company. Yahoo!'s vision is to be the center of people's online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company's blog, Yodel Anecdotal (yodel.yahoo.com)

For additional information about Yahoo! Connected TV, including images, please visit: http://connectedtv.yahoo.com/newsroom

About Toshiba America Information Systems Inc. (TAIS)

Headquartered in Irvine, Calif., TAIS is comprised of four business units: Digital Products Division, Imaging Systems Division, Storage Device Division, and Telecommunication Systems Division. Together, these divisions provide mobile products and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for automotive, computer and consumer electronics applications; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America.

TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning information & communications systems; digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 740 companies, with 204,000 employees worldwide and annual sales surpassing 6.3 trillion yen (US$68 billion). For more information on Toshiba’s leading innovations, visit the company’s Web site at www.toshiba.com.

Important Notes:

Some features may require an always-on broadband internet connection, firmware update and/or additional bandwidth. Internet services available only in the United States. Third party internet services are not provided by Toshiba, may change or be discontinued at any time and may be subject to third party restrictions. Toshiba makes no representations or warranties about these services, which may require the creation of a user account through a computer with internet access and one-time or recurring charges. LED TV is part of the Toshiba LCD TV line.

*Certain Yahoo! TV Widgets provide services that are offered by third parties and not by Yahoo! Such third party services are subject to separate third party terms and requirements, and may change or be discontinued at any time.

Cinema Series is a registered trademark of Toshiba America Consumer Products, L.L.C. Yahoo! is the trademark and/or registered trademark of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners. All others are trademarks or registered trademarks of their respective owners.

Contacts

Yahoo!
Cory Pforzheimer, +1-408-349-2686
coryp@yahoo-inc.com
or
Toshiba
Mariella Souflis, +1-212-551-4820
msouflis@waggeneredstrom.com

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