Embassy Suites Hotels Brings the “Fan” Back to Facebook

MCLEAN, Va.--(BUSINESS WIRE)--Throughout the month of September, Embassy Suites Hotels is bringing “fans” back to Facebook. But don’t expect to find everyday run-of-the-mill fans on the Embassy Facebook page. These fans do more than click a button to show their love – or “like.” These fans are entering the Embassy Suites Über Fan Contest.* The all-suites hotel brand wants to reward one grand prize winner with the tools to take their passion on the road: a $10,000 cash prize, 20 free nights at any Embassy Suites and an iPhone 4 to document the experience.

“As consumers travel the country to pursue their passions, Embassy Suites Hotels is proud to be there every step of the way with over 200 locations that offer guests two-room suites for the same price as an ordinary upscale hotel room, without sacrificing quality or convenience.”

Über fans are people who are willing to travel 24 hours straight by school bus to cheer on their favorite team at every away game. They camp out overnight on an unforgiving Hollywood sidewalk to catch a mere glimpse of their celebrity crush gracing the red carpet. No matter the area of fandom, from baseball to the current singer “fever” sweeping the nation -- Embassy Suites wants to separate the regular old fans from this special, die-hard breed of über fans with their latest call-to-action. The hotel brand is asking people to share their most extreme fan moments for a chance to win an exciting prize that will help them take their fandom on the road and pursue their ultimate adventures.

Now through September 30, people of all passions can enter the Über Fan contest on the official Embassy Suites Facebook page, Facebook.com/EmbassySuitesHotels. Aficionados of all types are asked to upload a photo illustrating their most extreme fan moment with an accompanying caption, explaining how taking their passion on the road with Embassy Suites’ grand prize would help them go from fan to über fan. From baseball fans who want to visit every stadium in the country to music lovers who want to follow their favorite artist on tour, Embassy Suites Hotels wants to see and hear about all types of extreme pursuits of fandom.

“Embassy Suites Hotels wants to reward consumers for being loyal, ardent fans and help take their fandom to new and exciting places,” said John Lee, vice president, brand marketing, Embassy Suites Hotels, Hilton Worldwide. “As consumers travel the country to pursue their passions, Embassy Suites Hotels is proud to be there every step of the way with over 200 locations that offer guests two-room suites for the same price as an ordinary upscale hotel room, without sacrificing quality or convenience.” Every Embassy Suites hotel offers unique ways to fuel über fans:

Spacious, two-room suites allow fervent fans to sleep in one room, and store their head-to-toe mascot costume in the other.
Complimentary cooked-to-order breakfasts energize über fans from dawn to dusk, whether its hours of standing ovations after their favorite concert, cheering on their college team or chasing after their celebrity crush.
Evening Manager’s Receptions** can serve as impromptu pep rallies for avid fans to get pumped up with all of their fellow fans.

To enter the Über Fan Contest, consumers can visit the Embassy Suites Facebook page, “like” Embassy Suites Hotels and submit their fan photo and corresponding caption by September 30, 2010. Five finalists will be selected by a panel of judges, but the ultimate decision will be in the hands of the Embassy Suites Facebook fans, who will vote and select the grand prize winner among the finalists. The winning Über Fan will be announced on or around October 15, 2010.

To access this press release and other information about the Über Fan contest and Embassy Suites, please visit our online release page.

*No Purchase Necessary. **Service of alcohol subject to state and local laws. Must be of legal drinking age.

About Embassy Suites Hotels

Founded in 1984, Embassy Suites Hotels defines the upscale, all-suites segment and today has 207 hotels, with an additional 38 in the pipeline. With spacious two-room suites, engaging team members and an inviting atrium environment, guests are welcome to put their feet up and feel right at home. Embassy Suites’ complimentary, cooked-to-order breakfast helps guests gear up for their day, while the nightly Manager’s Reception with free appetizers and beverages offers guests a great way to wind down. To learn more, visit www.embassysuites.com.

About Hilton Worldwide

Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 91 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,600 hotels and 600,000 rooms in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, visit www.hiltonworldwide.com.