Top Appliance Manufacturers Featured in Connected Home Appliances TechZone at 2011 International CES

ARLINGTON, Va.--(BUSINESS WIRE)--The Consumer Electronics Association (CEA)^® today announced that GE, Kenmore and Bissell will be among the exhibiting companies in the Connected Home Appliances TechZone at the 2011 International CES^®. The Connected Home Appliances TechZone, co-sponsored by CEA, the Association of Home Appliance Manufacturers (AHAM) and The Retail Observer magazine, will highlight manufacturers of next-generation appliances. The world’s largest consumer technology tradeshow, the International CES, is set to run January 6-9, 2011 in Las Vegas, Nevada.

“Kenmore is excited to participate in the 2011 International CES Connected Home Appliances TechZone. This year, we have undertaken a massive re-launch, introducing break through innovations across all our categories”

“These major name manufacturers are flocking to the Connected Home Appliances TechZone, because they know it’s the best area at CES for showcasing products designed to integrate, connect and network the lives of consumers throughout the home,” said Gary Shapiro, president/CEO, CEA. “Consumers want to connect devices within their homes, and this area provides an opportunity for CES exhibitors to demonstrate how connected home appliances will make home life easier and more energy efficient.”

The Connected Home Appliances TechZone will showcase manufacturers, suppliers, utilities and others in the connected appliances arena. This exhibit area will feature major and portable household appliances and innovative technologies that integrate with other electronics products to improve consumers’ health and productivity while reducing their environmental impact.

“Kenmore is excited to participate in the 2011 International CES Connected Home Appliances TechZone. This year, we have undertaken a massive re-launch, introducing break through innovations across all our categories,” said Betsy Owens, vice president, Kenmore brand. “We are proud to be among the innovation leaders at CES and look forward to showcasing our latest advancement, Kenmore Connect™, that shares real-time diagnostics directly from the appliance to highly-trained Kenmore Connect™ service experts. This is yet another milestone in the brand’s history of offering its customers best-in-class innovation and service.”

Companies interested in exhibiting at the 2011 Connected Home Appliances TechZone at CES should contact Ryan Strowger, Director of Business Development for CES, at rstrowger@CE.org.

About CEA:

The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $165 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org.

About AHAM:

The Association of Home Appliance Manufacturers (AHAM) is a not-for-profit trade association representing manufacturers of major and portable home appliances, floor care appliances and suppliers to the industry and is headquartered in Washington, DC. You can visit the AHAM web site at www.aham.org.

About The Retail Observer:

The Retail Observer is a trade magazine providing education and support for the Independent Retailers of major appliances, consumer electronics, and kitchen & bath products. We are a leading media resource within the industry to facilitate partnering between manufacturers, distributors and their trade partners. Visit: www.retailobserver.com.

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