BARCELONA--()--Travelzoo (NASDAQ: TZOO), a global Internet media company, announced today that it now has more than 500,000 unduplicated subscribers to its Spanish publications, including the Travelzoo Top 20® and Newsflash™ email alert service. In the past twelve months, Travelzoo’s audience in Spain grew by 53%.
“We are very pleased with our momentum in Spain. Despite a difficult economy, we have attracted a large, affluent audience of travel enthusiasts who trust our recommendations. We have reached this milestone thanks to our strong focus on quality, in the subscribers we attract and the deals we recommend.”
Subscribers have also become more engaged with Travelzoo’s publications in Spain. In the first seven months of 2010, average weekly clicks to the Spanish edition of the Travelzoo Top 20 grew 64% over the prior year period, ahead of the rate of new subscribers. On average subscribers clicked 144,197 per week, up from an average of 88,080 clicks per week in 2009. The single biggest week so far this year, in terms of click volume, was 28 July, when Travelzoo subscribers clicked a record 215,869 times on deals recommended in the Travelzoo Top 20.
Christoph von Bülow, Country Manager, Travelzoo Spain said, “We are very pleased with our momentum in Spain. Despite a difficult economy, we have attracted a large, affluent audience of travel enthusiasts who trust our recommendations. We have reached this milestone thanks to our strong focus on quality, in the subscribers we attract and the deals we recommend.”
According to a recent survey*, Travelzoo’s 500,000 Spanish subscribers have an average household income nearly double the national average. Most subscribers say they will travel at least twice in the next six months, and 80% of Travelzoo subscribers “will find the money” to travel if they see an irresistible deal recommended by Travelzoo.
To view this week’s Spanish edition of the Travelzoo Top 20 visit www.travelzoo.es.
*Sources: www.elcomerciodigital.com 06.03.2010, average household income in Spain 17.659€; Travelzoo Spain subscriber survey, 29 July - 3 August, 2010, n=700. The survey was completed online and no incentives were offered. Travelzoo Spain subscribers’ average household income 33,494€.
About Travelzoo
Travelzoo Inc. is a global Internet media
company. With 21 million subscribers in North America, Europe, and Asia
Pacific and 22 offices worldwide, Travelzoo® publishes deals from more
than 2,000 travel and entertainment companies. Travelzoo's deal experts
review offers to find the best deals and confirm their true value. In
Asia Pacific, Travelzoo is independently owned and operated by Travelzoo
(Asia) Ltd. and Travelzoo Japan K.K. under a license agreement with
Travelzoo Inc.
Certain statements contained in this press release that are not historical facts may be forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities and Exchange Act of 1934. These forward-looking statements may include, but are not limited to, statements about our plans, objectives, expectations, prospects and intentions, markets in which we participate and other statements contained in this press release that are not historical facts. When used in this press release, the words “expect”, “predict”, “project”, “anticipate”, “believe”, “estimate”, “intend”, “plan”, “seek” and similar expressions are generally intended to identify forward-looking statements. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause actual results to differ materially from those expressed or implied by these forward-looking statements, including changes in our plans, objectives, expectations, prospects and intentions and other factors discussed in our filings with the SEC. We cannot guarantee any future levels of activity, performance or achievements. Travelzoo undertakes no obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this press release. Travelzoo and Top 20 are registered trademarks of Travelzoo. All other names are trademarks and/or registered trademarks of their respective owners.

