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http://www.markfarrah.com/
August 04, 2010 01:00 PM Eastern Time 

Mark Farrah Associates Announces New Health Plan Performance Database

KENNEBUNK, Maine--(BUSINESS WIRE)--Mark Farrah Associates is pleased to announce the re-launch of our flagship product, Health Plans USA™, enhanced to better meet industry needs. This powerful online database delivers health plan market share, bundled with a robust contacts directory and company financials.

“Health Plans USA™ is far superior to health plan directories on the market because, in addition to company contacts, it provides complete and accurate information about each health plan’s performance”

“Health Plans USA™ is far superior to health plan directories on the market because, in addition to company contacts, it provides complete and accurate information about each health plan’s performance,” reports LuAnne Farrah, President of Mark Farrah Associates (MFA). “This product was designed with healthcare vendors in mind. We are committed to providing companies with a sales prospecting tool that helps them identify the right health plan partners.”

According to U.S. Census figures, more than 255 million Americans are covered by some form of health insurance. Health Plans USA™ identifies approximately 230 million “covered lives” by health plan and state. The user-friendly web database presents membership data across the commercial risk, commercial ASO (self-funded business), Medicare and Medicaid segments.

Premium revenues plus medical and administrative expenses are included for all licensed U.S. health insurance companies. As health insurers face new medical loss ratio regulations and greater levels of financial transparency, vendor stakeholders are more intently analyzing plan financials. Financial data from Health Plans USA™ is an invaluable resource for vendors targeting insurers in need of products and services to help lower medical and administrative costs. Click here for MFA’s recent analysis of medical expense trend.

The online user interface makes it easy to search and download data and plan contact information. Every table includes a Download link for exporting reports to Microsoft Excel.

Call 207.985.8484 to schedule an online demo. Subscribe by August 31st and save $200. Visit our website (www.markfarrah.com) for more information about our products.

About Mark Farrah Associates (MFA)

MFA is a leading data aggregator and publisher providing health plan market data and analysis tools for the healthcare industry. Committed to simplifying analysis of health insurance business, our products include Health Plans USA™, Medicare Business Online™, Medicare Benefits Analyzer™, Health Coverage Portal™ and Health Insurer Insights™.

Contacts

Mark Farrah Associates
LuAnne Farrah, 207-985-8484

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