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July 27, 2010 10:10 AM Eastern Daylight Time 

Alcoa Wheels Launches CalcuLighter™ Version 2.0

More Intuitive Interface, Latest Data Compares Wheel Buying Options

CLEVELAND--(BUSINESS WIRE)--Alcoa Wheels today launched Version 2.0 of its innovative CalcuLighter™, the easy to use on-line tool designed to provide commercial vehicle fleet managers and owner-operators the kind of detailed information they need when making wheel buying decisions to lower operating costs, improve productivity and reduce greenhouse gases.

“This latest version of CalcuLighter™ includes interface enhancements along with all of the statistical data reflecting the most recent regulations affecting the trucking industry”

CalcuLighter™ from Alcoa Wheels provides financial data with instant results for comparing steel and aluminum wheel alternatives. The tool calculates fuel, payload, scrap value and wheel maintenance information with N.A.D.A. Official Commercial Truck Guide trade-in value and carbon emission data to compare different investment results when selecting between wheel alternatives.

“This latest version of CalcuLighter™ includes interface enhancements along with all of the statistical data reflecting the most recent regulations affecting the trucking industry,” said Mike Parnell, Vice President and General Manager – Alcoa Commercial Vehicle Wheels.

Users input their fleet profile, including number of tractors and trailers, and choose the wheel alternatives they want to consider. The results change instantaneously as new information is entered. Users can also print out their results and file for future reference when purchasing wheels or ordering vehicles.

In combination with the launch of the upgrade to CalcuLighter™ Version 2.0, Alcoa Wheels also announced a new positioning statement, “Driving Your Bottom Line™” to reflect an on-going commitment to improving productivity and lowering operating costs for fleet managers and owner-operators.

“With a commitment to innovation and products like LvL ONE® technology, Alcoa continues to offer wheel solutions that improve operating costs and productivity. Now CalcuLighter™ illustrates the real value of switching to Alcoa aluminum wheels in an accurate, easy to use, on-line format,” concluded Parnell.

CalcuLighter™ by Alcoa Wheels is available at www.alcoawheels.com/calculighter. For more information on Alcoa wheels and wheel accessories, visit www.alcoawheels.com.

About Alcoa Wheel and Transportation Products

Alcoa Wheel and Transportation Products, headquartered in Cleveland, Ohio, serves the commercial vehicle, automotive, and defense markets with products used in a range of applications including forged aluminum wheels, aluminum space frames, specialized vacuum die cast products, niche products such as Dura-Bright® and Dura-Flange® wheels and M-Series™ medium truck wheels, as well as a variety of other aluminum components for these markets. AWTP is composed of three divisions: Transportation Products, Commercial Vehicle Wheels, and Automotive Wheels. It employs 2,800 people at 30 locations worldwide.

About Alcoa

Alcoa (NYSE:AA) is the world’s leading producer of primary aluminum, fabricated aluminum and alumina. In addition to inventing the modern-day aluminum industry, Alcoa innovation has been behind major milestones in the aerospace, automotive, packaging, building and construction, commercial transportation, consumer electronics and industrial markets over the past 120 years. Among the solutions Alcoa markets are flat-rolled products, hard alloy extrusions, and forgings, as well as Alcoa® wheels, fastening systems, precision and investment castings, and building systems in addition to its expertise in other light metals such as titanium and nickel-based super alloys. Sustainability is an integral part of Alcoa’s operating practices and the product design and engineering it provides to customers. Alcoa has been a member of the Dow Jones Sustainability Index for eight consecutive years and approximately 75 percent of all of the aluminum ever produced since 1888 is still in active use today. Alcoa employs approximately 59,000 people in 31 countries across the world. More information can be found at www.alcoa.com.

Contacts

Alcoa
Brian E. Thomas, Marketing Communications Specialist, 216-641-4643
brian.thomas@alcoa.com

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