Strategy Analytics: Wireless Broadband & Emerging Markets Change Baseband Rules

Qualcomm, MediaTek, Infineon & Broadcom Pursue Application Strategies

BOSTON--(BUSINESS WIRE)--Qualcomm, MediaTek, Infineon and Broadcom increased their share in cellular basebands in 2009 despite an overall decline in the market, as described in “Rapid Changes in the Baseband Market Lead to Rising Fortunes for a Chosen Few,” from the Strategy Analytics RF & Wireless Component market research service. This comprehensive report explores market and technology trends, as well as competitive positioning and prospects for future success in cellular basebands.

“Rapid Changes in the Baseband Market Lead to Rising Fortunes for a Chosen Few”

According to Christopher Taylor, author of this report, “Qualcomm, MediaTek, ST-Ericsson, Infineon and Broadcom will dominate in basebands over the next five years, a market that will grow to more than $15 billion by 2014. These companies will continue to offer the most highly-integrated, power-efficient baseband processors capable of supporting high-rate wireless, new applications and cloud computing, either through integrated applications processing or partnerships with suppliers of external applications processors.”

Stuart Robinson, Director of the Handset Component Technologies market research service, added, “In 2009, MediaTek moved up to second in market share terms of revenue on the strength of its presence in China and the grey market, passing ST-Ericsson and Texas Instruments. At the same time, market share leader, Qualcomm, made gains in W-CDMA, pushing farther ahead of its competitors in terms of revenue.”

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Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless, Intelligent Systems and Virtual Worlds. With headquarters in Boston, MA and offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements. For more information, please visit www.strategyanalytics.com/