ID Watchdog Announces Availability of SmallcapInsights.com Article

DENVER--(BUSINESS WIRE)--ID Watchdog, Inc. (TSX.V: IDW) (OTCQX: IDWAF), which provides acclaimed consumer-facing identity theft protection and resolution services, today announces the release of a SmallcapInsights.com article by industry veteran, Dr. John Faessel.

“It’s a new breakthrough technology, and yesterday the company announced that the initial reception and adoption of its idCHECK product among retail stores has been greater than anticipated. These retailers include huge players in convenience stores, grocery stores, big box, and discounters.”

Entitled “Status Quo – No More! Great Story Gets Better”, Dr Faessel discusses ID Watchdog’s strategic partnership with InComm to launch the first and only identity theft service on a stored value card, made possible with their revolutionary instant identity theft detection service – idCHECK.

From the article: “It’s a new breakthrough technology, and yesterday the company announced that the initial reception and adoption of its idCHECK product among retail stores has been greater than anticipated. These retailers include huge players in convenience stores, grocery stores, big box, and discounters.”

Dr. Faessel goes on to say, “ID Watchdog’s distribution efforts are managed by InComm, who processed $8 billion in retail sales transactions in 2008 and markets retail products across more than 150,000 partner locations worldwide. Check the news flow to see their many and growing partnerships with tier-1 names. And note this: idCHECK is the first identity theft protection product that allows consumers to instantly determine whether an organized identity theft network may have accessed their personal data.”

To read the full article, please follow the link to the SmallcapInsights.com website: http://www.smallcapinsights.com.

About ID Watchdog, Inc.

ID Watchdog Inc. (TSX.V: IDW, OTCQX: IDWAF), provider of idCHECK and ID Watchdog Plus services, is the only identity theft protection company that offers patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. The company proactively detects problems at their source and administers immediate identity theft resolution services to ensure complete peace of mind for its clients. ID Watchdog’s products have been developed with input from industry experts; national consumer advocacy groups; federal, state, and local law enforcement agencies; consumer protection agencies; and adhere to the guidelines published by the Consumer Federation of America.

To try ID Watchdog’s revolutionary new idCHECK product, which performs an instant identity check, go to www.idwatchdog.com/idcheck and use promo code “idcfree01_pr.”

For comprehensive investor relations material, including fact sheets, research reports, interviews and video, please follow the appropriate link: Investor Community, Investor Relations Portal, and Corporate Overview Video

For additional information, please visit ID Watchdog’s corporate website: www.IDwatchdog.com.

Forward-Looking Statement

This news release includes certain "forward-looking statements" within the meaning of the United States Private Securities Litigation Reform Act of 1995 which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company's control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the company's filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward-looking statements of management beliefs, opinions, projections, or other factors should they change.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SEC Section 17(b) Disclosure: SmallcapInsights.com is a wholly owned subsidiary of Trilogy Capital Partners, Inc. (“Trilogy”). Trilogy has been engaged by ID Watchdog, Inc. (“IDW”) to provide investor relations services for compensation including a monthly retainer of $10,000 for an initial ninety day period, with an optional ninety day extension, in addition to options to purchase up to 1,200,000 ordinary shares of IDW priced at USD $0.40 per ordinary share with an expiration 5 years from the date of issue.