Research and Markets: Solar Employee Purchase Programs: Will Corporate Customers Take It Home?

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/8c998d/solar_employee_pur) has announced the addition of the "Solar Employee Purchase Programs: Will Corporate Customers Take It Home?" report to their offering.

“Solar Employee Purchase Programs: Will Corporate Customers Take It Home?”

This is the PV industry's first report to identify and analyze the emerging trend of solar employee purchase programs. This report should be useful for solar power professionals, especially sales, marketing and business development executives in module manufacturing and installation companies who are interested in generating high-volume residential sales. The report provides an overview of and outlook for such programs, analysis of typical deal structures, a comparison of successful programs, and a framework for starting a program. The report concludes with an outline of a step-by-step approach to market evaluation, operational capacity building, and new-markets business development.

Summary

The U.S. residential solar market is poised for growth, but sales volume and operating efficiency will be keys to success. Solar employee purchase programs have been initiated by companies as diverse as SunPower, REC Solar, and SolarCity, representing a new and potentially important channel for increasing sales and improving sales efficiency. External drivers of these programs are corporate sustainability initiatives and growth in voluntary employee benefit offerings, especially green benefits. This report—the industry's first to identify and analyze this emerging trend—provides an overview of and outlook for solar employee purchase programs, analysis of typical deal structures, a comparison of successful programs, and a framework for starting a program. We outline a step-by-step approach to market evaluation, operational capacity building, and new-markets business development.

Key Topics Covered:

• Introduction
• Background
• Solar Employee Purchase Programs
• Example Programs
• Assessment and Outlook
• Recommendations

Companies Mentioned:

• SunPower
• SolarCity
• REC Solar
• Akeena Solar
• Borrego Solar

For more information visit http://www.researchandmarkets.com/research/8c998d/solar_employee_pur