Business Wire
Welcome
  • Log In
  • Sign Up
Search News:
Help
http://www.iposture.com
June 09, 2009 08:00 AM Eastern Time 

iPosture Creator Urges Men to Remember Posture During Men’s Health Month

MEMPHIS, Tenn.--(BUSINESS WIRE)--Moacir Schnapp, M.D., Memphis-based neurologist, pain management specialist and creator of the iPosture posture improvement device, today announced posture reminders for men in honor of Men’s Health Month.

“Men rarely consider posture, and I want to encourage them to think about how it affects overall health”

“Men rarely consider posture, and I want to encourage them to think about how it affects overall health,” Schnapp said. “Poor posture affects men later in life than it does women because we have less occurrence of osteoporosis. Eventually, however, we do lose height and osteoporosis sets in. As a result, men, too, can develop the permanent curvature of the spine that’s detrimental to the lungs, the abdomen and to the body in general.”

In addition to contributing to the occurrence of the “beer belly” men hate so much, poor posture also can affect digestion, including contributing to acid reflux and constipation; hinder breathing; and lead to lower back pain. Schnapp notes, however, that posture is something that can easily be worked on.

“It is possible to improve posture through some very simple steps, such as taking breaks at work to move around and check posture or by stretching up toward a door frame while walking through,” Schnapp said. “The key is for men to become more aware of their posture and be willing to work at it during everyday activities, not just at the gym. That’s why we created the iPosture.”

The iPosture monitor was developed to be the smallest, most user-friendly posture improvement device on the market. Just 1 inch in diameter, the iPosture is designed with intuitive technology that senses when the body slouches, and it alerts the user with a brief vibration to correct it.

The iPosture is available for order in the United States via www.iPosture.com for $64.95. All orders include a copy of Young, Sexy and Healthy: The Ten Best Exercises for Your Posture, a book of posture exercises by Schnapp and his wife, Elma Schnapp, M.D. The iPosture also launched the iPosture Companion, a free iTunes® App for the iPhone™ and iPod® touch, in January 2009. Since the iPosture Companion’s launch, the application has had more than 70,000 downloads worldwide.

For more information on posture or to order an iPosture, please visit www.iPosture.com.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5982503&lang=en

Contacts

Obsidian Public Relations
Jessica Neal, 901-484-8920
jessica@obsidianpr.com

http://www.iposture.com

Smart Multimedia Gallery

Moacir Schnapp, M.D., Memphis-based neurologist, pain management specialist and creator of the iPosture, discusses poor posture and the effect it can have on men's health.

Moacir Schnapp, M.D., Memphis-based neurologist, pain management specialist and creator of the iPosture, discusses poor posture and the effect it can have on men's health.

Play and Share Video

  • Download Quicktime Broadband
  • Download Quicktime Dialup
  • Download Windows Media Broadband
  • Download Windows Media Dialup
The iPosture was created to serve as an aid to men and women in improving their posture - a personal posture coach. The device is designed with intuitive technology that senses when the body slouches, and it alerts the user with a brief vibration to correct it. Just 1 inch in diameter, the iPosture can be worn as a pendant, clipped to clothing or adhered directly to the skin. (Photo: Business Wire)

The iPosture was created to serve as an aid to men and women in improving their posture - a personal posture coach. The device is designed with intuitive technology that senses when the body slouches, and it alerts the user with a brief vibration to correct it. Just 1 inch in diameter, the iPosture can be worn as a pendant, clipped to clothing or adhered directly to the skin. (Photo: Business Wire)

View and Share Photo

  • Download Small
  • Download Full Size
http://www.businesswire.com/multimedia/home/20090609005307/en/1810382/iPosture-Creator-Urges-Men-Remember-Posture-Men%E2%80%99s

View and Share Logo

  • Download Small
  • Download Full Size

Company Information Center

iPosture RSS feed for iPosture

Share

  • Facebook
  • Twitter
  • LinkedIn
  • Delicious
  • Reddit
  • StumbleUpon
  • Digg
  • MySpace
  • Newsvine
  • Google Bookmark
  • Yahoo! Bookmark
  • EmailEmail
Tweet
  • EmailEmail
All News | News with Multimedia
Business Wire
  • Home
    • Home
    • Membership Benefits
    • Submit a Press Release
  • News
    • All News
    • News with Multimedia
    • News by Industry
    • News by Subject
    • News by Language
    • RSS Feeds
    • Business Wire Mobile
    • Features
    • Company NewsCenters
    • Smart Marketing Pages
    • Company Profiles
    • Annual Reports
  • Events
    • Trade Shows & Events
    • Earnings & Conference Calls
    • Business Wire Events
  • PR Services
    • Press Release Distribution
    • Distribution Lists
    • Industry Targeting
    • LatinoWire & Ethnic Media
    • Public Policy Wire
    • Trade Show Services
    • Photos & Multimedia Marketing
    • GloMoSoMe
    • Press Release Measurement
    • Mobile Alerts
    • Clips & Research
    • Fax & Email Services
    • Online Newsrooms
    • News Feeds
  • IR Services
    • Material News Disclosure
    • XBRL
    • EDGAR (US)
    • IPO Services
    • SEDAR (Canada)
    • European Disclosure
    • Corporate Social Responsibility (CSR)
    • Investor Targeting
    • Fax & Email Services
    • Online Investor Centers
    • IR Resource Center
  • SEO Services
    • Press Release Optimization
    • EON: Enhanced Online News
    • Webinars & Resources
  • Journalist Tools
    • PressPass: Your News
    • Conduct Surveys
    • Business Wire News Feeds
    • Business Wire News On Your Website
    • Journalism Associations
  • Support & Education
    • FAQ
    • How to Write a Press Release
    • How To Optimize a Press Release for Search
    • How to Distribute a Press Release
    • Find Your News Online
    • Sample Press Release
    • Features News Tips
    • International Media Tips
    • SEC Regulations
    • Exchange Guidelines
    • White Papers
    • Webinars & Podcasts
    • Get WiredIn!
  • About Us
    • Business Wire Newsroom
    • Contact Us
    • History
    • Jobs
  • About Us
  • Contact Us
  • Site Map
  • Privacy Statement
  • Terms of Use
  • ©2012 Business Wire

More Business Wire sites

  • Canada
  • UK/Ireland
  • Deutschland
  • France
  • Italy
  • Japan
  • EON: Enhanced Online News
  • Tradeshownews.com
  • PYMNTS.com

About Us

  • Business Wire Newsroom
  • Contact Us
  • Business Wired blog

News on BusinessWire.com

  • All News
  • RSS Feeds
  • Business Wire Mobile Apps

Follow Us on Twitter

  • @BusinessWire
  • @BWSportsWire
  • @BWPolitics
  • @BWCSRNews
  • @EONpr
  • @TradeshowNews
  • @BW_Canada
  • @BWIntlMedia
  • @BWInfoDiva
  • @BusinessWireFR

Like Us on Facebook

  • Business Wire
  • Tradeshow News