DALLAS--(BUSINESS WIRE)--MetroPCS Communications, Inc. (NYSE: PCS), the nation's leading provider of unlimited, flat-rate wireless communications service, launches Screen-it, a service that displays the calling party’s name on a subscriber’s wireless phone. Screen-it allows consumers to more successfully manage incoming calls to their phone by seeing the caller’s name before answering the call. Call screening is drastically improved when unknown caller names are shown that are not already stored in the phone’s personal contact list.
Consumers and businesses rely on a name and number to identify the caller. Automatically matching a name to the incoming telephone number and displaying it on a callerID device or on the phone has been a common feature of landline telephones since 1984. This feature has never been available on wireless phones in the United States. With Screen-it, for the first time wireless consumers will see the name of who is calling them before they answer the call, even if it’s an unknown caller.
"The new Screen-it service is a core part of MetroPCS’ landline replacement strategy as it offers our customers the same standard features that they enjoy on the landline telephone," said Tom Keys, chief operating officer for MetroPCS. "Being the first to introduce this service demonstrates MetroPCS’ commitment to providing the best wireless service to its customers."
MetroPCS has selected TARGUSinfo, the leading provider of callerID name services for telephone and cable companies, as the provider of caller name services for Screen-it. According to a 2007 study conducted by Harris Interactive on behalf of TARGUSinfo, nearly 79% of those surveyed said they would use the caller name identification service for wireless handsets.
MetroPCS plans to offer the new Screen-it feature to its customers in October 2008. Screen-it will be included with select wireless packages and will be an enhanced option available to add a la carte for other packages. With approximately 4.8 million subscribers nationwide as of September 30, 2008, Screen-it will enhance consumer demand for MetroPCS' affordable, unlimited, no signed contract, flat-rate wireless service.
MetroPCS’ plans range from $30 to $50 per month and allow subscribers to talk all they want, 24-hours-a-day, seven days a week. Unlike most carriers, MetroPCS does not require a signed contract, which means that consumers can activate service without going through a credit check or paying a deposit.
Consumers can visit any of MetroPCS’ authorized dealer locations and company-owned retail locations or visit MetroPCS’ web site at www.metropcs.com to sign up for service plans and choose from a lineup of wireless phones from the top handset manufacturers.
About MetroPCS Communications, Inc.
Dallas-based MetroPCS Communications, Inc. (NYSE: PCS) is a provider of unlimited wireless communications service for a flat-rate with no signed contract. MetroPCS owns or has access to licenses covering a population of approximately 149 million people in 14 of the top 25 largest metropolitan areas in the United States, including New York City, Los Angeles, San Francisco, Dallas, Philadelphia, Atlanta, Detroit, Boston, Miami, Tampa, and Sacramento. MetroPCS ranked "Highest In Customer Satisfaction With Wireless Prepaid Service" in the J.D. Power and Associates third annual Prepaid Customer Satisfaction Study in July of 2008. As of September 30, 2008, MetroPCS had over 4.8 million subscribers and currently offers service in the Atlanta, Dallas, Detroit, Jacksonville, Las Vegas, Los Angeles, Miami, Orlando, Philadelphia, Sacramento, San Francisco, Sarasota and Tampa metropolitan areas. For more information please visit www.metropcs.com.
TARGUSinfo is the leading provider of On-Demand Information services. TARGUSinfo delivers insight through unique identification, verification and location solutions that enable retailers, call-center operators, Web-based marketers, communication service providers and others to dramatically increase the quality of their services and the effectiveness of their marketing. A privately held company, TARGUSinfo is headquartered in Vienna, Va. For more information, visit www.TARGUSinfo.com.