Pioneer Introduces Their First DivX Certified® Blu-ray Players

SAN DIEGO--(BUSINESS WIRE)--DivX, Inc. (NASDAQ:DIVX), a digital media company, today announced the DivX Certification™ of three new Blu-ray player models from Pioneer (PN: BDP-LX71, BDP-LX08, BDP-51FD).

“Our standard DVD players that obtained DivX Certification have shipped worldwide, meeting the increasing consumer demand for devices that play high-quality DivX video. By supporting DivX in our newest Blu-ray Disc Player, we are now able to provide consumers with a greater video experience”

DivX® technology enables a high-quality experience for digital video and DivX Certification™ of these new Blu-ray players allows consumers to play back DivX video saved on CDs or DVDs. Pioneer’s first DivX Certified Blu-ray Disc Players, featuring high-quality image and sound, will be available across Europe, Asia, Australia, and New Zealand starting in October (BDP-LX08 to be released in Europe only).

“Our standard DVD players that obtained DivX Certification have shipped worldwide, meeting the increasing consumer demand for devices that play high-quality DivX video. By supporting DivX in our newest Blu-ray Disc Player, we are now able to provide consumers with a greater video experience,” said Ryuichiro Yoshimura, General Manager of Video Planning Department, Pioneer Corporation.

“Pioneer has a strong reputation for design and quality in their Blu-ray products and we are pleased to contribute to this by enabling support for our premium video technology,” said Kevin Hell, Chief Executive Officer, DivX, Inc. “These new players illustrate our increasing influence within emerging product categories and will allow consumers to enjoy their favorite digital video on the latest home entertainment platform.”

Products that bear the DivX Certified® logo have undergone a rigorous testing program to ensure interoperability, security and visual quality. DivX Certified products enable consumers to create, play, and share high-quality video content across a wide range of devices and platforms.

For more information on Pioneer BDP-LX71, BDP-LX08 and BDP-51FD, please visit:

Pioneer Europe: http://www.pioneer.eu

Pioneer Oceania: http://www.pioneer.com.au

Pioneer Asian Center: http://www.pioneer.com.sg

For more information on Pioneer Corporation, please visit http://pioneer.jp/e/.

For more information on DivX Certification, visit www.divx.com/certification.

About DivX

DivX, Inc. is a digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment—the PC, the television and mobile devices. Over 100 million DivX Certified devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

Forward-Looking Statements

Statements in this press release that are not strictly historical in nature constitute "forward-looking statements." Such statements include, but are not limited to, statements regarding DivX's visibility within the investment community. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause DivX's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to: the risk that customer use of DivX technology may not grow as anticipated; the risk that anticipated market opportunities may not materialize at expected levels, or at all; the risk that the Company’s activities may not result in the growth of profitable revenue; risks and uncertainties related to the maintenance and strength of the DivX brand; risks associated with DivX's ability to penetrate existing and new markets; risks regarding the effects of competition; DivX's dependence on its licensees and partners; the effect of intellectual property rights claims; and other factors discussed in the "Risk Factors" section of DivX's most recent report filed with the Securities and Exchange Commission on August 8, 2008. All forward-looking statements are qualified in their entirety by this cautionary statement. DivX is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.