QVC Premieres in High-Definition Through SES AMERICOM

Shopping from Home Reaches a New Level of Clarity and Vibrancy Through SESs Advanced HD Platform

Booth 1445, Hall C
NCTA's The Cable Show 2008

PRINCETON, N.J. & WEST CHESTER, Pa.--()--Global satellite leader SES announced today that it will be adding QVCHD to its line up of available channels. QVC is the first home retail shopping channel to offer high-definition (HD) programming through SES AMERICOMs industry leading HD-PRIME ® platform.

We are excited to collaborate with QVC, one of the most recognized brands in the consumer and broadcast markets, to help elevate and differentiate its brand through the first HD offering of any multimedia retailer, said Bryan McGuirk, SES AMERICOMs President of Media and Enterprise. As consumer demand for HD programming continues to increase, we offer broadcasters and cable operators the most robust, reliable and customizable HD offering for their customers.

QVC will be relying on AMC-11, a satellite already delivering some of America's leading cable programs and reaching more than 80 million domestic households.

QVCHD is the next step in delivering our customers an enhanced shopping experience, said Al Ulozas, QVCs senior vice president of affiliate sales and marketing. Through our relationship with SES AMERICOM, we are able to bring our products to life one step further with crystal clear picture quality.

SES AMERICOM continues to expand its industry-leading HD platform, adding QVC to a growing list of leading programmers distributing HD channels aboard its satellites, including A&E, Discovery, MTV Networks, NBC Universal, PBS and Scripps.

About SES AMERICOM www.ses-americom.com

As the leading supplier of satellite services in the U.S., SES AMERICOM serves broadcasters, cable programmers, aeronautical and maritime communications integrators, internet service providers, mobile communications networks, government agencies, educational institutions, carriers and secure global data networks with efficient communications and content distribution solutions. The company, recognized as a major innovator of advanced satellite communications services, operates a fleet of 15 spacecraft in orbital positions predominantly providing service throughout the Americas. In addition, AMERICOM Government Services (AGS), a wholly-owned subsidiary, is dedicated to providing satellite-based communications solutions to both civilian and defense agencies of the U.S. Government.

SES AMERICOM is an SES company (Euronext Paris and Luxembourg Stock Exchange: SESG). SES wholly owns three market-leading satellite operators, SES ASTRA in Europe, SES AMERICOM in North America, and SES NEW SKIES which provides global coverage and connectivity. The company also holds 90% of SES SIRIUS in Europe as well as strategic participations in Ciel in Canada and QuetzSat in Mexico. SES provides outstanding satellite communications solutions via a fleet of 38 satellites in 25 orbital positions around the globe. Additional information on SES is available at: www.ses.com

ABOUT QVC, INC.

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The companys Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 21-year history.

Contacts

SES AMERICOM
Jodi Morelli, 609-987-4202
Jodi.Morelli@ses-americom.com
or
QVC, Inc.
Erin Mulholland, 484-701-2179
Erin_Mulholland@QVC.com

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Contacts

SES AMERICOM
Jodi Morelli, 609-987-4202
Jodi.Morelli@ses-americom.com
or
QVC, Inc.
Erin Mulholland, 484-701-2179
Erin_Mulholland@QVC.com