iTookThisOnMyPhone Enhances Mobile Photo/Video-Sharing Application for BlackBerry Smartphones

New User Interface Introduced at WES2008 Enhances Feature-Rich Application

ORLANDO, Fla.--(BUSINESS WIRE)--iTookThisOnMyPhone.com, Inc., a leading mobile photo and video sharing technology company, announced today at the Wireless Enterprise Symposium (WES) the release of Version 2.0 of its application for BlackBerry® Pearl™ and BlackBerry® Curve™ series smartphones from Research In Motion (RIM) (NASDAQ: RIMM)(TSX: RIM).

“The ability to automatically and easily manage and share photos and videos taken on your BlackBerry smartphone, provides tremendous value to customers.”

iTookThisOnMyPhone offers a feature-rich application designed specifically for BlackBerry smartphones equipped with a camera. Now you can simply take a picture or shoot a video and it’s automatically uploaded to the web without having to do anything else. Images can be managed directly on your handheld and online, where you can share your favorite photos and videos with friends, colleagues, and family.

Version 2.0’s feature updates include:

• A new, more graphical and intuitive user interface
• Geo-tagging of photos and videos with mapping so users can see a graphic representation of where each photo, or video, was taken
• Enabling users to create, select, and send to photo albums from a BlackBerry smartphone
• Enabling users, if they choose, to review photos and videos in the queue prior to uploading to the website

“We are pleased to launch Version 2.0 for BlackBerry smartphones at this year’s WES,” said Jack Kuntz, CEO iTookThisOnMyPhone.com. “The ability to automatically and easily manage and share photos and videos taken on your BlackBerry smartphone, provides tremendous value to customers.”

Users can sign up for the free service at www.itookthisonmyphone.com, download the application to their BlackBerry smartphone in seconds, and use it immediately. Photos and videos taken on the BlackBerry smartphone are automatically transferred to the user’s personal online photo gallery.

Users choose if they want their photos or videos to be shared with others, or remain private, and they can see all of their photos on their website in seconds.

Users can create their own albums from their BlackBerry smartphone or on the website, email them to friends and family, upload them to popular social networking sites and keep them safe and secure in their personal gallery.

Visit us at the Wireless Enterprise Symposium 2008, Booth #843 in Orlando, Florida.

About iTookThisOnMyPhone, Inc.

Founded in 2007 by industry veterans that have built several leading third-party applications, iTookThisOnMyPhone.com’s patent-pending photo workflow system is a complete solution that enables users to easily manage the photos they take with their camera-equipped BlackBerry smartphone.

Since its launch last year, iTookThisOnMyPhone has proven itself to be a popular and extremely easy-to-use application with an ever-expanding user base in more than 80 countries.

^* Requires GPS-Equipped BlackBerry

For more information, visit: www.itookthisonmyphone.com.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.