Self-Help is in Hand as Moka's mBooks Deliver Inspiration, Innovation, and Education via SMS Text-Messages or Email From Best-Selling Authors at Moka.com

WEST PALM BEACH, Fla.--(BUSINESS WIRE)--Books turned a new chapter in accessibility as Moka LLC announced the launch of Moka mBooks -- SMS text-message and email 'best messages' from best-selling books delivered directly to a user's cell phone, smart phone or email. Whether it's Plato on a PDA, The Bible on a Blackberry, or a favorite author on a ROKR, users can now receive reinforcement and inspiration to the palm of their hand with many titles free of charge.

“For the first time ever, consumers are able to integrate the teachings of their favorite authors and books into their daily life”

Moka is a personal mobile knowledge assistant, always available when users need a little encouragement or wisdom during morning commutes, preparations for a business meeting or while studying for a test. Moka offers best-selling titles in self-improvement from authors, such as Wayne Dyer, Sylvia Browne, Eckhart Tolle, and Dan Millman as well as major religious and philosophical writings from around the world.

Moka's mBooks capture the essential ideas from books in concise 160 characters or less text messages. The end user controls the schedule, frequency and delivery method for receiving messages from mBooks enabling them to learn and remember whenever and wherever they choose.

"We are proud to be the first service that supports personal and professional development via any mobile device," says Michael Donahue, CEO of Moka. "In particular, Moka's self-improvement and religious mBooks are perfectly suited to deliver an enhanced experience for individual growth. We will be adding many titles over the coming months in new categories, including business, health and education. mBooks offer something for everyone and work on more than 95% of U.S. handsets, including Motorola, Nokia, Samsung, Audiovox, Treo, Blackberry and Sony Ericcson."

Learn more. Retain more. Live smarter.

Moka helps people remember more information and stay connected to content that's relevant to them. Through focus groups, Moka found readers were disappointed with their retention levels of important data. Some asked: "After I put this book down, will I remember the key points? How can I remember more of the book?" Moka distills an entire work into its most essential messages and delivers those to a use upon request, as often as they want, wherever they are. This allows authors to extend their message to their readers beyond the original experience, providing value to all members of the publishing chain from authors to distributors to readers.

"For the first time ever, consumers are able to integrate the teachings of their favorite authors and books into their daily life," adds Diego Winegardner, president of Moka. "Our unique messaging service enables readers to enjoy their mobile phones in new ways on topics of spirituality, philosophy, history, health, business or education."

Users can purchase many of the best-selling titles about self-improvement on Moka.com. A complete list of Moka mBooks that are available today is provided below. Future Moka releases will include additional self-help books, textbooks, lectures, course materials, how-to guides, religious writings and corporate training materials. Moka.com members also have free access to dozens of mBooks based on the great religious and philosophical texts of the world.

The service is currently available on major wireless carriers in the U.S., including AT&T, Verizon, Sprint/Nextel and others.

About Moka

Moka is a personal Mobile Knowledge Assistant, bringing intelligence to the palm of the hand. Customized by the user, Moka sends essential insights from their favorite books on personal and professional development straight to their cell phone or any mobile device. Moka's service helps people retain more information and stay connected to content that is important to remember. The company is creating mBooks of all types including self-help books, textbooks, lectures, course materials, how-to guides, religious writings and corporate training materials. The company also provides Moka News, which offers positive and educational news from around the world, as well as Moka Minders, which provides users reminders of important events or tasks. Five percent of all revenue from Moka book sales goes to the Moka Foundation, which provides educational aid to the underprivileged.

Moka mBooks include:

Wayne Dyer - Inspiration, The Power of Intention

Eckhart Tolle - The Power of Now, Stillness Speaks

Sylvia Browne - Secrets & Mysteries, If You Could See What I See

Dan Millman - The Wisdom of the Peaceful Warrior

Louise Hay - Empowering Women and You can Heal Your Life

Shakti Gawain - Creative Visualization, Developing Intuition

Esther & Jerry Hicks - Ask and It Is Given

Linda and Charlie Bloom - 101 Things I Wish I Knew Before I Was Married

Doreen Virtue - Angels 101, Healing with Angels

Anthony de Mello - Awareness

Lee Caroll - Indigo Children

Joan Borysenko - Inner Peace for Busy People

Carolyn Myss - Journal Inner Dialogue

Kent Nerburn - Simple Truths

J. F. Stroud - Praying Naked

Gay and Kathlyn Hendricks - Spirit Centered Relationships

Marc Allen - The Millionnaire Course, Type Z Guide to Success

Richard Carlson - You Can Be Happy No Matter What

Chinese Philosophy - Alchemy of Happiness

AA Service - Big Book - Alcoholics Anonymous

Acharya Buddharakkhita's English translation of - Dhammapada

J. Domínguez, M.D. - First Sermon at Benares

Kabir Jaffe - Handling Your Emotions, Healing your Inner Child and Indigo Adults

Chuang Tzu - Holy Chuang Tzu

T. W. Rhys Davids' English Translation of - Holy Digha Nikaya

Fu Hsi - I Ching

Moka Compilation - Inspiration for Difficult Times

Christianity - KJV Bible, NIV Bible

Islam – The Holy Q’uran

E. B. Cowell, F. Max Müller and J. Takakusu's English translation of - Mahayana

Aristotle: translated by Various Authors - Metaphysics, Nichomacean Ethics, Posterior Analytics, On the Soul, On the Heavens, Prior Analytics, Sense and the Sensible, On Interpretation, On Dreams, On Longevity and Shortness of Life, On Memory and Reminiscence, On Prophesysing by Dreams, On Sophistical Refutations, Rhetoric, Topics, Menexenus, Protogoras

Plato: Translations by Various Authors - Apology, Charmides or Temperance, Crito, Laches or Courage, Meno, Sophist, Phaedo, Theaetetus, The Republic, Euthyphro, Gorgias, Ion, Lysis or Friendship

St. Thomas Aquinas - On Being & Essence

Omar Khayyam - Rubbayat

H. Kern's English Translation of - Saddharma Pundarika

Kabir - Songs of Kabir

Lao Tzu - Tao Te Ching

Maulana Jalalu-'d-din Muhammad Rumi - The Masnavi of Rumi

Immanuel Kant - The Metaphysical Elements of Ethics

Kahlil Gibran - The Prophet

Judaism - The Torah

Patanjali - The Yoga Sutras of Patanjali

Buddhism - Zen Buddhism