Savage Beast Technologies Adds 350,000th Song to Music Genome Project; Music Discovery Service Uses Experts to Analyze Specific Song Attributes

OAKLAND, Calif.--()--Oct. 20, 2003--Savage Beast Technologies, the leader in music navigation and recommendation technology adds its 350,000th song to the Music Genome Project, a proprietary music database representing years of complex analysis by Savage Beast's team of experienced music analysts. Each song is evaluated against 400 distinct musical attributes such as harmony, instrument, rhythm and lyrical content.

"We are extremely excited to have reached this milestone," said Tim Westergren, co-founder and president of Savage Beast Technologies. "The extensive assessment each song must undergo to provide the wealth of musicological information stored in the Music Genome Project makes our technology highly responsive to each user, providing an unparalleled degree of personalization."

Most music recommendation services use collaborative filtering, which recommends music based solely on what other people who have bought an album also purchased. Savage Beast's method of music discovery solves two current problems with collaborative filtering: only popular music is recommended, and the recommendations have no direct musical relevance. Because Savage Beast's method is based completely on the music, users are much more likely to find songs and artists they'd never heard.

It has taken over four years to compile The Music Genome Project's vast collection of songs, and the database is constantly updated as new music hits the market. This allows music retailers, who license Savage Beast's software for their in-store kiosks and/or Web sites, to help customers find new releases they will enjoy. Customers using Savage Beast software include America Online, Barnes & Noble.com, BMG, Tower Records and Best Buy, which is actively expanding its use of in-store kiosks.

About Savage Beast

Savage Beast Technologies (www.savagebeast.com), a software company based in Oakland, CA is the leading provider of advanced music recommendation, navigation and marketing software to the online music industry. Savage Beast's applications are powered by the Music Genome Project(TM), the company's proprietary database. This database, the richest and most comprehensive taxonomy ever created, covers hundreds of thousands of popular recordings, and enables uniquely powerful navigation and personalization products, delivered to customers through high performance web based interfaces. Savage Beast is a privately held corporation.

Contacts

Savage Beast Technologies, Oakland
by
Connors Communications
Diana Wong, 212-798-1406
diana@connors.com

Contacts

Savage Beast Technologies, Oakland
by
Connors Communications
Diana Wong, 212-798-1406
diana@connors.com