JHG Selected as PR Agency of Record for National University System

Interactive Marketing and PR Agency to Promote System Values of Quality, Access, Accelerated Pace and Innovation in Education

SAN DIEGO--(BUSINESS WIRE)--JHG (formerly JHG Townsend), an interactive marketing and public relations agency that helps companies use new techniques to engage audiences and drive results, today announced it is the PR agency of record for the National University System. JHG’s public relations division has been the agency of record for National University, an affiliate to the System, since 2004. JHG approaches this new role with the goal of continuing to build the National University System brand as a unique and innovative alliance of institutions striving to provide a diverse population of students with access to quality education.

“Our agency will leverage the latest in traditional and digital public relations to promote and reinforce the System’s position as a leader in education.”

“We believe JHG is the right agency to help reinforce our core values and brand in telling the National University System story,” said National University System Chancellor Dr. Jerry C. Lee.

The National University System was established in 2001 and is committed to paving new pathways for educational opportunities. As the System’s agency of record, JHG will be providing public relations services for all of the System’s affiliates, which include National University; National Polytechnic College of Science; Spectrum Pacific Learning Company LLC; National University Virtual High School; National University Academy of Health Sciences, WestMed College and National University International.

“We are proud to partner with the National University System to promote the incredible educational opportunities afforded by its affiliate institutions,” said Jayne Hancock, CEO of JHG. “Our agency will leverage the latest in traditional and digital public relations to promote and reinforce the System’s position as a leader in education.”

About JHG

San Diego-based JHG is a collection of integrated marketing groups that empower client companies in sports and entertainment, technology, lifestyle and wellness to take full advantage of new techniques to engage audiences and drive results. JHG combines traditional communications with new technologies, such as interactive, mobile, digital public relations and other Web-based services, to create breakthrough marketing programs. Each of the three groups offer focused expertise or serve the needs of specific industries: JHG Townsend PR & Branding, JHG Interactive & Mobile, and JHG Sports & Entertainment. JHG clients include Qualcomm, MediaFLO USA and MediaFLO Technologies, National University System, Rogers Communications, Toshiba America Electronic Components, Inc., Vidacare, Continuous Computing, Sequoia Communications, Covario, Tessera Technologies, and many more.

The rules of marketing are changing. And we’d love to help you embrace the change. For more information, visit www.jhg.com or call 1.858.457.4888.