Boost Viewing and Sharing of Your News
Photos and videos make your headline more likely to be clicked — as much as five times more likely. Get more viewers with the Smart News Release.
By placing your Smart News Release on BusinessWire.com, NewYorkTimes.com, Yahoo! Finance, Dow Jones Marketwatch and other news sites, Business Wire provides more opportunities for your release to be clicked, viewed and shared on the most visited sites.
The experts at our Multimedia Desk will take your original files in nearly any format and prepare them for distribution and rendering on a wide range of platforms.
Magnify the impact of your Smart News Release by turning it into a Smart Marketing Page, showcasing your company's products, services, promotions and other news on a graphically rich and interactive web page where customers and prospects can interact with your brand.
Smart News Release Features
- Photos, videos and audio files provided in multiple formats and resolutions
- Direct delivery to more than 1,100 US newspaper photo desks via the Associated Press network
- Expanded photo distribution: All photos are sent to the more than 4,000 points on the Associated Press photo network, plus additional photo agencies as appropriate, including the Press Association in the UK & Ireland
- Video files that display on all kinds of devices — mobile as well as laptop and desktop — via HTML5 embedding
- NewsTrak measurement reports that let you know how many people have viewed and/or downloaded your press release multimedia files