ST. PAUL, Minn., & BERLIN--(BUSINESS WIRE)--3M, through its New Ventures business, to explore a strategic relationship with txtr, a Berlin-based eReading specialist, aimed at providing innovative solutions for the emerging eReading space.
“We constantly identify and evaluate new-to-3M business opportunities. Electronic reading constitutes a paradigm shift and will affect several industries, well beyond media and publishing. We are excited to explore this rapidly growing field and support txtr with our technologies and global expert network.”
txtr’s leading position in the eReading market based on technology leadership and advanced software applications were the key decision criteria for 3M to initiate this relationship. Next to rapid growth in the eReading area, 3M predicts a broad range of applications for this technology in the industrial space.
Stefan Gabriel, president, 3M New Ventures, points out: “We constantly identify and evaluate new-to-3M business opportunities. Electronic reading constitutes a paradigm shift and will affect several industries, well beyond media and publishing. We are excited to explore this rapidly growing field and support txtr with our technologies and global expert network.”
Christophe Maire, CEO of txtr, says: “txtr offers the most advanced solution for connected reading, in particular a complete solution for mobile operators and publishers. txtr’s multi-access services software allows operators to participate in the additional revenue potential of eReading. The eReading revolution has only just started and will provide for tremendous opportunity for early market entrants.”
A recognized leader in research and development, 3M produces thousands of innovative products for dozens of diverse markets. 3M’s core strength is applying its more than 40 distinct technology platforms – often in combination – to a wide array of customer needs. With $23 billion in sales, 3M employs 75,000 people worldwide and has operations in more than 65 countries. For more information, visit www.3m.com.
txtr builds tools and services for digital reading. txtr provides a complete service software stack, supporting a multitude of vendors, applications and devices. txtr cooperates with publishers and operators worldwide to provide comprehensive access to digital books, newspapers, magazines and other documents. It is txtr’s vision to extend the ways in which people are reading in a connected world. For further information, please visit www.txtr.com.