Prolucent Appoints Staci Roberts as Chief Executive Officer to Lead Next Chapter of Growth

DALLAS--(BUSINESS WIRE)--Prolucent ®, a leading provider of enterprise-wide healthcare workforce optimization software and services, announced today the appointment of Staci Roberts as Chief Executive Officer. Roberts succeeds Bruce Springer, co-founder and former CEO, who will remain active on the company’s Board of Directors and serve as a strategic advisor.

Roberts brings more than 25 years of healthcare and business leadership experience, including executive roles at Cielo and American Medical Technologies. Most recently, she served as Chief Growth Officer at Cielo ‒ one of the most dominant players in the RPO industry ‒ where she led global sales strategy, launched AI-driven talent solutions, and played a key role in expanding the company’s presence across multiple international markets.

“Healthcare organizations are under enormous pressure to rethink how they manage and retain their workforce,” said Roberts. “I believe Prolucent is uniquely positioned to help health systems build smarter, more agile workforces. I’m excited to lead this next chapter of company growth alongside a team that shares my passion for transforming workforce optimization with innovative solutions that deliver exceptional value.”

With a proven track record of scaling businesses, transforming sales operations, and launching innovative service models, as President of Cielo Healthcare, Roberts delivered strong multimillion-dollar growth by aligning market strategy with client needs, developing new services tailored to the changing needs of health systems, and optimizing sales performance across geographies.

“Staci brings a unique combination of operational insight, proven leadership, and the ability to turn strategic vision into results,” stated Springer. “She’s the ideal person to lead Prolucent through its next phase of growth as we scale and deepen our impact in a workforce environment undergoing transformation. I’m confident Staci will carry Prolucent’s vision forward in new and powerful ways.”

Roberts’ appointment reinforces Prolucent’s commitment to solving healthcare’s most urgent workforce challenges with advanced technology, data-driven insights, and a client-centric approach.

About Prolucent

Prolucent is transforming healthcare workforce optimization. Our AI-powered solutions ‒ featuring a flexible workforce management platform, talent marketplace, digital front door, and real-time workforce intelligence tools ‒ integrate to empower healthcare organizations to attract, hire, and engage their entire workforce with agility and precision. By leveraging the full power of Prolucent’s platform, organizations gain a competitive advantage that drives operational efficiency, reduces labor costs, and enhances core technologies to build a sustainable, future-ready workforce. To learn more, visit www.prolucent.com or follow us on LinkedIn.