DAYTONA BEACH, Fla.--(BUSINESS WIRE)--United Parks announced that it has completed the sale of Daytona Lagoon, the premier waterpark and family entertainment center in Daytona Beach, Florida, to BWL Acquisition on December 30, 2021. The announcement follows the lease approval by the Volusia County Council on December 14, a condition to closing. Financial terms of the transaction were not disclosed.
Nicholas J. Singer, Founder and Executive Chairman of United Parks, an owner and operator of family entertainment properties, including the iconic Rye Playland in New York, said, “Over the last six years, we’ve created an innovative and best-in-class seasonal water park experience for the whole family across Daytona and near-by communities. We look forward to the property continuing to prosper under the team at BWL Acquisition.”
Since acquiring Daytona Lagoon in October 2015, United Parks has invested over $6 million in revitalization efforts as part of a multi-year overhaul plan with upgrades including new rides, improved amenities, and a broader food selection for park visitors. Daytona Lagoon opened for business in 2005.
About United Parks
United Parks is focused on opportunities in the amusement park, water park, and entertainment industries. The company’s senior management team brings more than 100 years of operating experience. United Parks is a subsidiary of Purchase Capital, an investment firm that provides patient capital for private and public companies with significant potential for long-term value creation.
About Daytona Lagoon
Daytona Lagoon is Daytona Beach’s Premier Waterpark and Family Entertainment Center. The park features a full day of fun for the entire family – whether you zap your friends in Laser Tag, challenge your skills in our MEGA Arcade, take a thrilling plunge down the waterslides, or just relax and float around the lazy river, there is something fun for everyone! Daytona Lagoon specializes in birthday parties and group events such as family reunions, class trips, youth outings and company picnics. Daytona Lagoon prides itself on offering family fun and an affordable price.