DUBLIN--(BUSINESS WIRE)--The "Global Digital Out of Home (DOOH) Advertising Market 2020-2030" report has been added to ResearchAndMarkets.com's offering.
The global DOOH advertising market will reach $21.35 billion by 2030, growing by 13.0% annually over 2020-2030 owing to the increasing adoption of digital OOH ads in commercial verticals, rapid digitization and urbanization in emerging countries, proliferation of smart cities, and growing technological advancements.
This report is based on a comprehensive research of the entire global DOOH advertising market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2017-2019 and provides estimate for 2020 and forecast from 2021 till 2030 with 2019 as the base year because 2020 is not appropriate for research base due to the outbreak of COVID-19.
In-depth qualitative analyses include identification and investigation of the following aspects:
- Market Structure
- Growth Drivers
- Restraints and Challenges
- Emerging Product Trends & Market Opportunities
- Porter's Five Forces
The trend and outlook of global market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify global DOOH advertising market in every aspect of the classification from perspectives of Offering, Application, Location, End User, and Region.
Key Players:
- BroadSign International LLC
- Clear Channel Outdoor Holdings Inc.
- Daktronics Inc.
- Exterion Media Group
- EyeMedia LLC
- JCDecaux Group
- Lamar Advertising Company
- oOh!media Limited
- Outfront Media
- QMS Media Limited
- SevenOne Media GmbH
- Stroer SE & Co. KGaA
- Talon Outdoor Ltd
- The Times Group
Key Topics Covered:
1 Introduction
2 Market Overview and Dynamics
2.1 Market Size and Forecast
2.1.1 Impact of COVID-19 on World Economy
2.1.2 Impact of COVID-19 on the Market
2.2 Major Growth Drivers
2.3 Market Restraints and Challenges
2.4 Emerging Opportunities and Market Trends
2.5 Porter's Five Forces Analysis
3 Segmentation of Global Market by Offering
3.1 Market Overview by Offering
3.2 DOOH Hardware
3.3 DOOH Software
3.4 DOOH Service
4 Segmentation of Global Market by Application
4.1 Market Overview by Application
4.2 Billboard DOOH
4.3 Transit DOOH
4.4 Street Furniture DOOH
4.5 Other Applications
5 Segmentation of Global Market by Location
5.1 Market Overview by Location
5.2 Outdoor DOOH
5.3 Indoor DOOH
6 Segmentation of Global Market by End User
6.1 Market Overview by End User
6.2 Retail Industry
6.3 Financial Services
6.4 Healthcare & Medical Industry
6.5 Automotive Industry
6.6 IT & Telecom
6.7 Government Agencies
6.8 Entertainment Industry
6.9 Other End Users
7 Segmentation of Global Market by Region
8 Competitive Landscape
8.1 Overview of Key Vendors
8.2 New Product Launch, Partnership, Investment, and M&A
8.3 Company Profiles
For more information about this report visit https://www.researchandmarkets.com/r/jqnq6u
