Global Baby Monitor Market Outlook and Forecast Report 2021-2026: Growing Demand For Smart Baby Monitors & Increase In Tech-Savvy Millennial Parents -

DUBLIN--()--The "Baby Monitor Market - Global Outlook and Forecast 2021-2026" report has been added to's offering.

The global interactive baby monitor market by revenue is expected to grow at a CAGR of approx. 15% during 2020-2026.

Baby monitors are increasingly marking their presence among end-users worldwide. The penetration of these devices is growing rapidly in the overall baby safety and convenience products market across the world. Advanced smart baby monitor models with innovative technology can now keep an eye on the baby from anywhere via smartphones. Thus, the demand for these devices is increasing rapidly among end-users.

Global Interactive Baby Monitor Market Segmentation

The audio & video segment by volume accounted for over 53% share in 2020. The APAC region is expected to be a major revenue contributor to the audio & video segment. It is expected to pose an absolute growth of over 125% during the forecast period in terms of unit shipments with high scope for innovation.

Audio and video baby monitors are the largest revenue contributors to the market. The increasing preference for real-time interaction among parents is boosting the growth of video monitoring features. However, the cost of ownership is higher, which hinders their acceptance among end-users, especially in developing economies.

The digital segment by revenue constituted over 81% market share in 2020. North America and Europe accounted for the most significant share in the digital segment. A majority of baby monitors available in the market using digital transmission. It is expected that digital baby monitors with eco-mode could be in high demand as they are designed to emit radiation only when activated by a sound or motion. With the expected rise in disposable income, spending power, and affordability, digital baby monitors in emerging economies expect to gain momentum during the forecast period.

By revenue, the conventional segment accounted for over 65% in 2020 and is expected to pose an absolute growth of 110% during the forecast period. However, the segment estimates to lose its share to the booming smart category due to enhanced audio and video quality, security, voice integration, and portable nature. The affordable cost of conventional baby monitors is likely to drive the momentum in emerging economies where the parents' requirements are confined to monitor within a specific range.

In 2020, the retail segment was the highest revenue contributor to the global interactive baby monitor market. Despite the high growth momentum for the online segment, it faces intense competition from the retail segment because of the entry of traditional security product manufacturers and camera vendors, which has increased the visibility of baby monitors on store shelves across the world.

The availability of counterfeit versions has also increased concerns as monitors are associated with babies' health and security. However, the growth in online sales is set to increase by over 13% YoY in terms of shipments during the forecast period because they offer various options to choose from compared to retail stores.


The global interactive baby monitor market is witnessing an increase in the influence of digital consumerism on retail sales. Dorel Industries, Motorola Mobility, VTech, Lorex Technology, and Summer Infant are the major companies.

There is a broad scope for vendors to increase their profitability by adopting e-commerce as a business platform. With the increasing internet penetration, several online websites have come to serve parents that seek convenience and easy accessibility to get these products. E-retailing of several innovative childcare products, including baby monitors, is gaining popularity.

Currently, many customers prefer to shop online for the convenience that online shopping offers. This trend has encouraged many companies to focus on the internet-savvy customer segment and venture into the omnichannel retail format. Moreover, this business model saves operating costs as the online retail format requires lesser operating costs, thereby increasing profitability.

Prominent Vendors

  • Dorel Industries
  • Motorola Mobility
  • VTech
  • Lorex Technology
  • Summer Infant

Other Prominent Vendors

  • Koninklijke Philips
  • Samsung Electronics
  • Foscam
  • iBaby Labs
  • Hanwha Techwin
  • The Holding Angelcare
  • Hisense
  • Mayborn Group
  • Snuza International
  • iBabyGuard International
  • infanttech
  • Jablotron
  • MonDevices
  • Nanit
  • Owlet Baby Care
  • Respisense
  • Safetosleep
  • Evoz
  • Eufy
  • Miku
  • Infant Optics
  • MOBI
  • Panasonic Corporation
  • Procter & Gamble
  • Levana
  • Baby Delight
  • Invidyo
  • FaceLake
  • HelloBaby
  • Eastman Kodak Company
  • Arlo
  • Lollipop
  • Cubo Ai
  • CasaCam
  • Wyze Labs

Key Topics Covered:

1 Research Methodology

2 Research Objectives

3 Research Process

4 Scope & Coverage

4.1 Market Definition

4.2 Base Year

4.3 Scope of The Study

5 Report Assumptions & Caveats

5.1 Key Caveats

5.2 Currency Conversion

5.3 Market Derivation

6 Market at a Glance

7 Introduction

7.1 Overview

7.1.1 Macroeconomic Factors Enabling Market Growth

7.1.2 Per Capita GDP in Developing Markets

7.1.3 Dual-income Households in Developed Markets

7.2 COVID-19 Impact

8 Market Opportunities & Trends

8.1 Growing Demand For Smart Baby Monitors

8.2 Increase In Tech-Savvy Millennial Parents

9 Market Growth Enablers

9.1 Reduced Infant Mortality Rates

9.2 Growing Awareness on Infant Safety

9.3 Influence of Internet on Consumer Purchase Decisions

9.4 Growth in Nuclear Families & Women's Employment

10 Market Restraints

10.1 Health Hazards Due to Electromagnetic Radiation

10.2 Changing End-User Sociography

10.3 Low Penetration Rate in Emerging Economies

11 Value Chain Analysis

11.1 Overview

11.1.1 Raw Materials

11.1.2 Manufacturers

11.1.3 Distributors/Dealers

11.1.4 Retailers

11.1.5 End-users

12 Market Landscape

12.1 Historical Data 2015-2019

12.2 Market Size & Forecast 2020-2026

12.3 Five Forces Analysis

13 Product

13.1 Market Snapshot & Growth Engine (Revenue & Unit Shipments)

13.2 Market Overview

13.3 Audio & Video

13.4 Movement Monitor

13.5 Audio Only

14 Transmission

14.1 Market Snapshot & Growth Engine (Revenue & Unit Shipments)

14.2 Market Overview

14.3 Digital

14.4 Analog

15 Type

15.1 Market Snapshot & Growth Engine (Revenue & Unit Shipments)

15.2 Market Overview

15.3 Conventional

15.4 Smart

16 Distribution

16.1 Market Snapshot & Growth Engine (Revenue & Unit Shipments)

16.2 Market Overview

16.2.1 Manufacture, Production, and Distribution

16.3 Retail Stores

16.4 Online

For more information about this report visit

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900