ASx Introduces an Outsourced CFO Initiative: The Essential CFO Dashboard

A Platform Specifically Designed for Advisors to Track their Earnings and Profitability

ST. PETERSBURG, Fla.--()--ASx announced today the launch of the Essential CFO Dashboard which enables financial advisors to track their firm’s earnings, profitability and determine valuation.

This new technology automatically links Quickbook Pro to an ASx dashboard with proprietary benchmarking (the vast majority of RIAs use Quickbooks for their books and records.) This process enables advisors to match their financial performance against peers in the industry and allows them to make strategic decisions.

The Essential CFO Dashboard has the following capabilities:

  • Tracks earnings before owner’s compensation – This is a key metric to standardize RIA profitability & points to the operational efficiency of the business.
  • Tracks towards profitability targets based on factors including maturity and size.
  • Breaks down profitability by individual advisor.
  • Provides a clear view of operating costs to better manage expenses over time. Advisors are now able to identify where their expense allocations fall against best practices and benchmarks.
  • Provides alerts for spending spikes.

In addition, the Essential CFO Dashboard estimates enterprise valuation with a proprietary algorithm based on metrics taking that include size, profitability, and growth rates.

The Dashboard can also determine an RIA’s potential borrowing power assisted by ASx Capital Strategies expertise.

The platform is being rolled out across the U.S. starting on April 22, 2021. For more information, please visit the Advisor Services Exchange website: https://www.advisorservicesexchange.com/

“Financial advisors are seeking to streamline operations to professionalize their firm,” said Ed Swenson, President of ASx. “The CFO Dashboard removes the barriers and cumbersome nature of back-office books and records and gives advisors the tool to track earnings, expenses and estimate their enterprise valuation.”

ASx provides clients with the ability to leverage value-added services such as access to growth capital, business management tools, marketing services and outsourced CFO services.

On March 8, 2021, ASx announced the launch of a marketing initiative called “Unlocking the Essentials of Social Media.” This virtual coaching platform provides advisors with digital training classes, interactive workbooks and innovative technologies to better market their advisors and firm on social media networks including LinkedIn, Facebook, Twitter, Instagram, Google and more.

About ASx

ASx is dedicated to protecting and growing RIA enterprise value by empowering financial advisors and their firms with relevant data, analytics and insights that can help increase valuations. We help RIAs optimize their businesses through learning and recommendations delivered by eight unique offerings: Data & Analytics, Capital Strategies, M&A Strategy, Performance Marketing, Smart Compliance, The CFO Program, Intelligent Investments, and Transition Services.

Contacts

Sally Cates
sallycates@dynastyfinancialpartners.com
646-704-4500

Release Summary

ASx Introduces an Outsourced CFO Initiative: A Platform Specifically Designed for Advisors to Track their Earnings and Profitability

Contacts

Sally Cates
sallycates@dynastyfinancialpartners.com
646-704-4500