MIAMI & DALLAS--(BUSINESS WIRE)--Southern Glazer's Wine & Spirits (Southern Glazer's)—the world’s preeminent distributor of beverage alcohol—today announced that it has expanded its distribution agreement in sixteen additional markets with renowned family-owned Sonoma County winery Rodney Strong Wine Estates. This strategic alignment will help further strengthen Rodney Strong’s footprint in the U.S. and leverage Southern Glazer’s scale, expertise and industry-leading Proof™ e-commerce platform to drive growth for their world-class portfolio.
“Rodney Strong has been on a path of innovation that has fueled their growth and cemented their reputation as a leading producer of luxury wines,” commented Wayne E. Chaplin, Chief Executive Officer, Southern Glazer’s Wine & Spirits. “This expansion further strengthens the relationship between our two family-owned companies, and we look forward to helping them continue to capture additional opportunities across all trade channels.”
Rodney Strong Wine Estates Proprietor Tom Klein states, “For over fifty years we have worked closely and very successfully with Southern Glazer’s. Their customer service focus and Rodney Strong’s commitment to quality make for a powerful combination. We couldn’t be more excited about deepening our relationship into the future.”
“For the past five years Rodney Strong has undergone a rejuvenation, from replanting our top estate vineyards to the introduction of new and innovative brands, like Knotty Vines and UPSHOT Wines, aimed at capturing the next generation of wine consumers,” notes Rodney Strong President Carmen Castaldi. “We have seen the route to market consolidating for many years, and we believe Southern Glazer’s is perfectly poised for success through their strong leadership, national footprint, and digital strategy.”
“We’ve had a highly successful relationship with Rodney Strong over the past five decades, so we are building on a really great foundation,” added Gene Sullivan, Chief Sales and Marketing Officer, Southern Glazer’s Wine & Spirits. “By working with Southern Glazer’s across our entire national network, we’ll be even better positioned to drive efficiencies and long-term results for all of Rodney Strong’s brands.”
About Rodney Strong Wine Estates
Rodney Strong Wine Estates is a family-owned wine company that includes Rodney Strong Vineyards, Davis Bynum Wines, Knotty Vines, and UPSHOT Wines. Rodney Strong sustainably farms 14 estate vineyards and produces wines from Sonoma County’s finest appellations. The winery was founded in 1959 by Sonoma County wine pioneer Rod Strong as the 13th bonded winery in the county. The company aspires to protect and preserve the environment in all its operations through sustainable practices, solar power, and fish-friendly farming. The Klein family, a fourth generation California farming family, entered the wine business with the purchase of Rodney Strong Vineyards in 1989.
Learn more at www.RodneyStrong.com.
About Southern Glazer’s Wine & Spirits
Southern Glazer’s Wine & Spirits is the world’s pre-eminent distributor of beverage alcohol, and proud to be a multi-generational, family-owned company. The Company has operations in 44 U.S. states, the District of Columbia, and Canada. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit www.southernglazers.com. Follow us on Twitter and Instagram @sgwinespirits and on Facebook at Facebook.com/SouthernGlazers.