CINCINNATI--(BUSINESS WIRE)--Great American Insurance Group received approximately 350 submissions during a six-month campaign that invited its annuity customers to submit photos and videos of what makes their lives great.
The entries showcased memorable moments ranging from adventurous waterfall climbs to relaxing moments on the beach. Of the 350 submissions, 40 finalists were entered into a social media public vote to win a grand prize trip for two or cash equivalent.
The grand prize winner was Nina from Michigan, who submitted a heartfelt photo and story about her late father. The photo shows him standing proudly in front of his upholstery shop when he won an award for Best Employer on the Eastside of Detroit. Nina is planning to use the prize money to honor her father’s legacy by establishing a scholarship at his alma mater.
According to Donna Carrelli, Vice President of Annuity Marketing Services, this year’s campaign was particularly rewarding.
“This was the third year for our Live Your Life Great campaign. Each year, it provides a unique opportunity to connect with our customers and get a small glimpse of what makes their lives great.” Carrelli added, “This year, as we’re all dealing with the pandemic, the photos and videos were such a bright spot in our days, and customers enjoyed reminiscing about good times. Additionally, the stories about Nina’s father that poured in through social media were truly inspiring. He clearly made a difference in many lives.”
Carrelli continued, “Some of the finalists shared their stories about how an annuity has provided peace of mind during these uncertain times. We’re grateful for the trust they put in Great American and will keep our commitment to help simplify their path to a financially secure future.”
To view the Live Your Life Great photo and video submissions, visit the Great American Insurance Group Facebook page. The campaign launched less than a year after the company released a five-part video series that explores the makings of a great retirement. The video series is available at GAIG.com/GreatRetirements.
About Great American Insurance Group
The annuity operations of Great American Insurance Group (GAIG) offer retirement solutions through the sale of traditional fixed, fixed-indexed and variable-indexed annuities in the retail, broker-dealer, financial institutions and registered investment advisor markets. Annuity subsidiaries include Great American Life Insurance Company® and Annuity Investors Life Insurance Company®. GAIG’s roots go back to 1872 with the founding of its flagship company, Great American Insurance Company. The members of GAIG are subsidiaries of American Financial Group, Inc. (AFG). AFG’s common stock is listed and traded on the New York Stock Exchange under the symbol AFG. AFG is a Fortune 500 Company with assets of approximately $68 billion as of March 31, 2020. Learn more at GAIG.com.
