LONDON--(BUSINESS WIRE)--The global online beauty and personal care products market is poised to grow by USD 57.79 billion during 2020-2024, according to the latest market research report by Technavio. Request free sample pages
Read the 120-page report with TOC on "Online Beauty and Personal Care Products Market Analysis Report by Product (Skincare products, Hair care products, Color cosmetics, Fragrances, and Others), Geographic Segmentation (North America, APAC, Europe, South America, and MEA), and the Segment Forecasts, 2020-2024."
The market is driven by the rise in penetration of Internet and smart gadgets. In addition, the expansion of distribution channels and adoption of omnichannel strategy is anticipated to boost the growth of the online beauty and personal care products market.
In developing markets, online shopping platforms are gaining popularity among customers due to the rising penetration of the Internet and smart gadgets. The exposure to online shopping is increasing as customers are becoming more technology-driven. Factors such as the availability of a wide product base, convenience of shopping, and optimal time management are leading to the increase in sales of products through online channels. This is encouraging online retailers and other manufacturers of BPC products to sell their products online. It also allows manufacturers of BPC products to provide occasional and specialized discounts on skin care, oral care, baby care, and other BPC products.
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Major Five Online Beauty and Personal Care Products Market Companies:
Beiersdorf AG operates the business under various segments such as Consumer and tesa. The company offers online beauty and personal care products such as male-grooming products, haircare, deodorants, fragrances, baby and child care, and skincare under brand names such as Eucerin, La Prairie, Nivea, and Florena.
Church & Dwight Co. Inc.
Church & Dwight Co. Inc. offers products through the following business units: Consumer Domestic, Consumer International, and SPD. The company offers beauty and personal care products such as oral care solutions, dry shampoo, hairline optimizer, and others through the brand names Arm & Hammer, Batiste, and more.
Henkel AG & Co. KGaA
Henkel AG & Co. KGaA operates under various business segments, namely Adhesive Technologies, Laundry & Home Care, and Beauty Care. The company provides beauty and personal care products through brand names such as Dial, Syoss, Schwarzkopf, and more.
Johnson & Johnson
Johnson & Johnson offers products through the following business segments: Consumer, Pharmaceutical, and Medical Devices. The company provides a wide range of consumer healthcare products for wound care, skin care, oral care, baby care, and more.
Kao Corp. offers products through the following business segments: Cosmetics Business, Skin Care and Hair Care Business, Human Health Care Business, Fabric and Home Care Business, and Chemical Business. The company provides beauty and personal care products through brand names such as John Frieda, Goldwell, Biore, and more.
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Online Beauty and Personal Care Products Market Product Outlook (Revenue, USD Billion, 2020-2024)
- Skincare products
- Hair care products
- Color cosmetics
Online Beauty and Personal Care Products Market Geographic Outlook (Revenue, USD Billion, 2020-2024)
- North America
- South America
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