Global Premium Beer Market Value is Forecasted to Reach US$55.86 Billion in 2024, Growing at a CAGR of 4.2% -

DUBLIN--()--The "Global Premium Beer Market (On-Trade & Off-Trade) Report: Insights, Trends and Forecast (2020-2024)" report has been added to's offering.

The global premium beer market value is forecasted to reach US$55.86 billion in 2024, growing at a CAGR of 4.2%, for the period spanning from 2019 to 2024.

The factors such as booming travel and tourism industry, accelerating economic growth, rapid urbanization, growing online liquor sales, rising bar and caf outlets, the growing influence of western culture in developing economies and peer influence on youngsters are expected to drive the market. However, the growth of the industry would be challenged by rising demand for fruit juices, seasonality, retail consolidations, and high competitive pressure. A few notable trends include growing craft beer consumption, increasing adoption of automated brewing machines and rising low-alcohol volume beverages demand in developed countries.

There are two key premium beer distribution channels i.e. on-trade/on-premise (On-trade premium beer distribution channels are bars, restaurants, clubs, hotels, etc. Product sales strategy varies with the type of beer product including tastings, gifts offerings, competitions, price reductions, and free drinks offerings) and off-trade/off-premise (The off-trade premium beer distribution channels includes retail outlets i.e. hypermarkets, supermarkets, convenience stores, wines & spirits shops, mini-markets, kiosks, etc.)

The fastest-growing regional market in Europe due to rising demand for craft beer in Germany and France, increasing penetration of online high-end beer delivering companies in the U.K. and growing adoption of multiple sales channels by domestic manufacturers.

Scope of the report:

  • The report provides a comprehensive analysis of the global premium beer market, segmented on the basis of distribution channels i.e. On-trade and Off-trade.
  • The major regional markets i.e. Europe, Asia-Pacific, and North America along with their country coverage of Germany, the U.K., France, China, Japan, India, the U.S., and Canada have been analyzed
  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
  • The competitive landscape of the market, along with the company profiles of leading players i.e. Anheuser-Busch InBev SA/NV, Heineken N.V., Carlsberg Group, China Resources Beer Limited, Diageo PLC and Asahi Group Holdings, Ltd are also presented in detail.

Key Topics Covered:

1. Market Overview

1.1 Beer

1.2 Premium Beer

2. Global Premium Beer Market Analysis

2.1 Global Premium Beer Market Value Forecast

2.2 Global Premium Beer Market Volume Forecast

2.3 Global Premium Beer Market Volume by Distribution Channel

2.3.1 Global On-Trade Premium Beer Market Volume Forecast

2.3.2 Global Off-Trade Premium Beer Market Volume Forecast

2.4 Global Premium Beer Market Volume by Region

3. Regional Premium Beer Market Analysis

3.1 Europe

3.2 Asia-Pacific

3.3 North America

4. Market Dynamics

4.1 Growth Drivers

4.1.1 Booming Travel and Tourism Industry

4.1.2 Accelerating Economic Growth

4.1.3 Rapid Urbanization

4.1.4 Growing Online Liquor Sales

4.1.5 Rising Bar and Caf Outlets

4.1.6 Growing Influence of Western Culture in Developing Economies

4.1.7 Peer Influence on Youngsters

4.2 Key Trends and Developments

4.2.1 Growing Craft Beer Consumption

4.2.2 Increasing Adoption of Automated Brewing Machines

4.2.3 Rising Low-alcohol Volume Beverages Demand in Developed Countries

4.3 Challenges

4.3.1 Rising Demand for Fruit Juices

4.3.2 Seasonality

4.3.3 Retail Consolidations

4.3.4 High Competitive Pressure

5. Competitive Landscape

5.1 Global Premium Beer Market

5.1.1 Key Players - Revenue and Market Cap Comparison

5.1.2 Key Players - Market Cap Comparison

5.2 China Premium Beer Market

5.2.1 Key Players - Market Share Comparison

6. Company Profiles

6.1 Anheuser-Busch InBev SA/NV

6.2 Heineken N.V.

6.3 Carlsberg Group

6.4 China Resources Beer Limited

6.5 Diageo PLC

6.6 Asahi Group Holdings, Ltd

For more information about this report visit

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900