NEW YORK--(BUSINESS WIRE)--After years of Rolling Up the Rim, Tim Hortons U.S. has modernized its iconic promotion to allow for a combination of both paper and digital play.
Roll Up The Rim To Win® starts on March 11 and runs for four weeks – until April 7.
Roll Up the Rim Cups
Physical Roll Up the Rim cups will be available at participating restaurants across the U.S. – for the first two weeks of the promotion**.
In addition, Tim Hortons is rewarding digital ways to play. Throughout the four-week promotion, guests can play digitally on the Tim Hortons app or online at rolluptherimtowin.com.
During the first two weeks of the promotion, when purchasing a Medium, Large, or Extra-Large hot beverage, registered Tims Rewards members who use the app or scan their registered Tims Rewards card will receive two rolls, one on the paper cup and one digital roll in the Tim Hortons app or online. For the remainder of the promotion, guests must use the app or registered card to play Roll Up the Rim on the app or online.
If guests scan a non-registered Tims Rewards card, the rolls will accrue on their card, and can only be accessed when the card is registered. Unregistered Tims Rewards members have until April 21 to register their card and reveal their digital rolls.
Exciting Prizes to be Won
- Over 1 million coffee and food prizes
- $50 Tim Cards
- Free Coffee for a Year
- $1,000 CIBC Prepaid Cards
- NEW four drawings of $5,000 – see details below
Please Play Again is Replaced with 4 $5,000 Drawings
Tim Hortons has retired the idea of Please Play Again. Guests who don’t win a prize when revealing a digital roll will be entered into one of four $5,000 drawings. To be eligible, guests must scan their app or registered Tims Rewards card when purchasing a hot beverage and reveal a non-winning digital roll.
How to Download and Use the App
- Download the Tim Hortons app
- Register your Tims Rewards card online or on the app
- Buy an eligible hot beverage and scan the app or registered card at the time of purchase
- Rolls on the app will appear in a guest’s Tim Hortons app or online account
For more information visit rolluptherimtowin.com.
NO PURCHASE REQUIRED. DIGITAL PROMOTION ENDS 4/7/20 AT 11:59:59 PM ET. IN-RESTAURANT PROMOTION VALID WHILE CUP SUPPLIES LAST. US RESIDENTS ONLY (EXCL. AK, AZ, FL, HI, RI & PR) 18+. VOID WHERE PROHIBITED. SEE OFFICIAL RULES FOR ENTRY DETAILS, FREE METHOD OF ENTRY, PRIZING DESCRIPTIONS & ODDS, VISIT ROLLUPTHERIMTOWIN.COM.
**While supplies last
CIBC is a registered trademark of Canadian Imperial Bank of Commerce. CIBC has not sponsored or offered this Promotion.
About TIM HORTONS®
Tim Hortons® is one of North America's largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of guest tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. Tim Hortons has more than 4,800 system wide restaurants located in Canada, the United States and around the world. More information about the company is available at www.timhortons.com.