India Car, Room & Bathroom Air Freshener Market Outlook (2020 to 2025) -

DUBLIN--()--The "India Car, Room & Bathroom Air Freshener Market Outlook, 2020-2025" report has been added to's offering.

This report gives the all-round analysis of the functioning of the Air freshener market in India. Air fresheners in India have seen a significant metamorphosis in recent years, from a segment consisting of small, localized, unbranded players, and where traditional offerings like incense sticks held unrivaled monopoly in the air fragrances market to a fast-growing household accessories market, which is seeing an influx of new brands, huge investments, product innovations, and product category extensions.

Consumers are getting aware about the sanitation and the freshness in their surrounding which is making them to extend their foot towards the adaption of air fresheners. The numerous brands of air freshener are available in the market, each having some sort of unique feature.

Companies are evolving in this market with their innovative products and targeting the huge consumer base with large variety of products. This report gives detailed information along with history and forecasted data of various segments of Indian Air freshener market its performance in each category and the performances of companies in this market.

The air freshener market in India is divided into three segments such as Car, Room and Bathroom. All the three segment of this market have been giving neck to neck competition to each other.

Major Companies

The India Air Care market has been buzzing with a lot of activity in recent times. A lot of Indian, as well as international players, have entered this nascent market with various offerings like sprays/aerosols, electric air fresheners, gels, candles, car fresheners, room and bathroom fresheners along with many innovative technologies that have kindled competition in this category.

Top performing companies in this market are Dabur, Godrej, P&G, Reckitt Bencksier, S.C Jhonson, JK helen, Midas Care Phamaceuticals, Mangalam Organic Limited, Malhotra Chemicals Limited, Cycle Agarbatti etc with their most popular brands Odonil, Aer, Air wick, Glade, Campure etc.

Key points included in the report

  • Global air Freshener market outlook
  • India air freshener market
  • India car air freshener market
  • India room air freshener market
  • India bathroom air freshener market
  • Top performing company

Key Topics Covered:

1. Executive Summary

2. Report Methodology

3. India Demographic Insight

4. Global Air Freshener Market Outlook

5. India Air Freshener Market Outlook

5.1. Market Size By Value

5.1.1. Overall Market

5.1.2. Europe Air Freshener Market

5.1.3. North America Air Freshener Market

5.1.4. Asia Pacific Air Freshener Market

5.1.5. Rest Of The World Air Freshener Market

5.1.6. Retail Air Care Market

5.1.7. Business-to-Business Air Care Market

5.2. Market Share

5.2.1. By Product Type

5.2.2. By Application

5.2.3. By Sales Channel

5.2.4. By Region

5.2.5. By Tier wise

5.2.6. By Company

6. India Room Air Freshener Market Outlook

6.1. Market Size By Value

6.1.1. Overall Market

6.1.2. Retail Air Care Market

6.1.3. Business-to-Business Air Care Market

6.2. Market Share

6.2.1. By Product Type

6.2.2. By Sales Channel

6.2.3. By Tier wise

6.2.4. By Company

7. India Bathroom Air Freshener Market Outlook

7.1. Market Size By Value

7.1.1. Overall Market

7.1.2. Retail Air Care Market

7.1.3. Business-to-Business Air Care Market

7.2. Market Share

7.2.1. By Product Type

7.2.2. By Sales Channel

7.2.3. By Tier wise

7.2.4. By Company

8. India Car Air Freshener Market Outlook

8.1. Market Size By Value

8.1.1. Overall Market

8.1.2. Retail Air Care Market

8.1.3. Business-to-Business Air Care Market

8.2. Market Share

8.2.1. By Product Type

8.2.2. By Sales Channel

8.2.3. By Tier wise

8.2.4. By Company

9. Product Price & variant Analysis

10. India Economic Snapshot

11. Raw Material

12. PEST Analysis

13. Trade Dynamics

13.1. Import

13.2. Export

14. Channel Partner Analysis

15. Market Dynamics

15.1. Key Drivers

15.2. Key Challenges

16. Market Trends & Developments

16.1. Emergence of Aromatherapy

16.2. Shift in the Indian Consumer Preferences

16.3. Players Developing Strong Distribution Channels

16.4. Inclination towards Natural Air Fresheners

16.5. Low Penetration Levels - An Opportunity for Manufacturers

17. Competitive Landscape

17.1. Porter's Five Forces

17.2. Company Profiles

17.2.1. Dabur India Limited

17.2.2. Godrej Consumer Products Limited

17.2.3. J.K. Helene Curtis Limited

17.2.4. Midas Care Pharmaceuticals Pvt. Ltd.

17.2.5. Procter & Gamble Home Products Private Limited

17.2.6. Reckitt Benckiser (India) Private Limited

17.2.7. SC Johnson Products Pvt. Ltd.

17.2.8. Mangalam Organics Limited

17.2.9. Malhotra Chemicals India

For more information about this report visit

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900

Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900