The Global Action Camera Market size is expected to reach $8.9 billion by 2025, rising at a market growth of 18.3% CAGR during the forecast period.
The action camera market has been estimated to experience significant growth in terms of extensive application in recording action sports and activities. The development of travel industry and a growing number of travelers and adventure sports enthusiasts will fuel market growth in the years to come. Action cameras are capable of withstanding harsher climates during adventures, like climbing, bicycling, snowboarding, trekking, and skiing. Advances in film-making and increased need for special effects are anticipated in the coming years to fuel product demand.
An action camera is more portable than a point and shoot or DSLR model. They can be placed anywhere, from a dash board to underwater, and can also be used to capture high quality videos and photos. Many action cameras are capable of recording high-quality 4k videos without any difficulty. They can also take excellent photos, due to their large sensors, which can be instantly transferred to a smartphone through WiFi. To record a comparable quality of videos, people usually carry a large sized camera, which is at least twice or thrice as expensive.
Recent strategies deployed in the Action Camera Market
Acquisition and Mergers:
Oct-2016: Nikon acquired Mark Roberts Motion Control Ltd., a specialist in motion control equipment for commercials and films. The acquisition enhances its position into new fields of imaging product solutions. The company is aimed at developing the new market further through using MRMC's robotic motion control solution together with Nikon's imaging-related technologies.
Product Launches and Product Expansions:
Oct-2019: GoPro unveiled new version of both its Hero line and its newer 360-degree ruggedized action cameras. The GoPro Hero8 Black records video at the resolutions between 1080p and 4K and also gained HyperSmooth 2.0, GoPro's proprietary digital stabilization technology belongs to second generation. GoPro MAX, a new version of GoPro Fusion; it delivers 360 degree capture and has HyperSmooth stabilization called Max HyperSmooth technology.
Oct-2019: Olympus introduced OM-D E-M5 Mark III, a new Micro Four Thirds digital camera, a mirrorless camera. It has the features of 2.36 million dot electronic viewfinder, an OLED and has 5-axis image stabilization. It also captures UHD 4K video at 30 fps and also has mechanical shutter for achieving 10 fps for up to 150 consecutive raw files.
Oct-2019: Panasonic India introduced Lumix S1H, a latest digital single-lens full frame mirrorless camera. The camera has the capability to record 6K video and capable of excelling in any situation. It has 24.2 megapixel full-frame CMOS sensor that features the dual native ISO technology for capturing extremely clean footage.
Key Topics Covered:
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.3 Market Scope
1.4.1 Global Action Camera Market, by Resolution Type
1.4.2 Global Action Camera Market, by Distribution Channel
1.4.3 Global Action Camera Market, by Application
1.4.4 Global Action Camera Market, by Geography
1.5 Methodology for the research
Chapter 2. Market Overview
2.1.2 Executive Summary
2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.3 Top Winning Strategies
Chapter 4. Global Action Camera Market by Resolution
4.1 Global Full HD Action Camera Market by Region
4.2 Global HD Action Camera Market by Region
4.3 Global Ultra HD Action Camera Market by Region
4.4 Global Other Resolution Action Camera Market by Region
Chapter 5. Global Action Camera Market by Distribution Channel
5.1 Global Retail Action Camera Market by Region
5.2 Global Online Action Camera Market by Region
Chapter 6. Global Action Camera Market by Application
6.1 Global Sports Action Camera Market by Region
6.2 Global Recreational Activities Action Camera Market by Region
6.3 Global Emergency Services Action Camera Market by Region
6.4 Global Others Action Camera Market by Region
Chapter 7. Global Action Camera Market by Region
7.1 North America Action Camera Market
7.2 Europe Action Camera Market
7.3 Asia Pacific Action Camera Market
7.4 LAMEA Action Camera Market
Chapter 8. Company Profiles
8.1 Xiaomi Corporation
8.2 Garmin Ltd.
8.3 GoPro, Inc.
8.4 Nikon Metrology NV (Nikon Corporation)
8.5 Olympus Corporation
8.6 Panasonic Corporation
8.7 Sony Corporation
8.8 TomTom N.V.
8.9 Drift Innovation Ltd.
8.10 SJCAM Limited
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