SAN JOSE, Calif.--(BUSINESS WIRE)--8x8, Inc. (NYSE: EGHT), a leading Software-as-a-Service provider of voice, video, chat, contact center, and enterprise-class API solutions powered by one global cloud communications platform, today announced that its technology platform and world-class Elev8 Partner Program have been expanded to include Value-Added Resellers (VARs). After growing the referral partner program this year to more than 1,000 active channel agents, and investing further in enablement and technology integration, 8x8 is now making its platform available for the global VAR community.
“8x8 is a channel-first company and we have seen tremendous acceleration this year, with channel bookings growing 80 percent or more in each of the past three quarters. Now is the right time to add VARs to our partner program - they bring critical customer relationships and expertise where together we can ensure that organizations of all sizes can benefit from the award-winning cloud communication solutions in the 8x8 portfolio,” said John DeLozier, SVP and Global Channel Chief at 8x8. “We’ve invested meaningfully in enabling VARs on our Elev8 Partner Program and can now support all of our channel partners as they convert customers from legacy, on-premises systems to modern cloud solutions. We’re committed to providing the resources they need aligned with the business model they want to succeed.”
“It’s exciting that 8x8 is taking their channel program to the next level by adding the VAR community,” said Kevin Butler, Vice President of Product and Marketing at Vertical Communications, an early adopter of 8x8’s VAR partner program. “8x8 enables us to deliver a single source solution for a complete communication offering, making it easier to scale and help more customers transition to the cloud.”
The Elev8 partner program ensures that every member of 8x8’s channel community has the necessary resources to thrive. Elev8 offers tiered levels of dedicated funds for lead generation and conversion, as well as highly customizable, white-gloved campaigns to reach prospects. In addition, the program includes activities such as Elev8 blitz days (8x8’s channel pipeline generation initiative), account planning, product demos and custom co-branded prospect events. In addition, 8x8's best-in-class partner portal, PartnerXchange, is built to allow VARs to independently quote, order, provision and manage all customer needs, as well as access certification content and marketing assets.
About 8x8, Inc.
8x8, Inc. (NYSE: EGHT) is transforming the future of business communications as a leading Software-as-a-Service provider of voice, video, chat, contact center and enterprise-class API solutions powered by one global cloud communications platform. 8x8 empowers workforces worldwide to connect individuals and teams so they can collaborate faster and work smarter. Real-time business analytics and intelligence provide businesses unique insights across all interactions and channels so they can delight end-customers and accelerate their business. For additional information, visit www.8x8.com, or follow 8x8 on LinkedIn, Twitter and Facebook.
8x8® and 8x8 X Series™ are trademarks of 8x8, Inc.