LONDON--(BUSINESS WIRE)--Infiniti Research, a leading market intelligence solutions provider, has recently announced the completion of its latest success story on competitive benchmarking analysis. This success story highlights how the experts at Infiniti Research helped an automotive company to develop a standardized set of processes and metrics to meet the industry standards. Also, this article explains in detail the approach undertaken by the experts at Infiniti Research to help the client differentiate their product and service offerings in comparison to their competitors.
Today, technological advancements and R&D have increased the expectations of customers. Like all other sectors, this has equally transformed the automotive sector. With this, companies in the automotive industry are pressurized to invest more into new technologies and constantly innovate their offerings. Also, comparing the product and service offerings with that of their competitors is becoming inevitable for automotive companies. Competitive benchmarking analysis can help businesses to identify areas where they need improvement and differentiate their offerings.
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The business challenge: The client is an automotive company in Germany. The company encountered a steady decline in their sales rate and even started losing customers to their competitors. They wanted to identify how well they performed in comparison to their competitors. In addition, they wanted to analyze their competitors’ strategies and revamp their business models accordingly. They approached the experts at Infiniti Research to leverage their expertise in offering competitive benchmarking analysis.
Want to know how your products and services measure up against your competitors? Our competitive benchmarking solution can help. Contact us today.
The solution offered: The insights obtained from Infiniti’s competitive benchmarking analysis helped the client to profile the top automotive companies in Germany and analyze their business models. This helped the client to analyze the areas where they performed well or lagged in comparison to their competitors. In addition, the client was able to analyze competitors’ marketing initiatives and revamp their marketing model accordingly. Within one year of leveraging our competitive benchmarking analysis, they were able to improve the quality of their product and service offerings and increase sales.
Infiniti’s competitive benchmarking solution helped the client to:
- Increase productivity while reducing costs
- Reach out to the right set of customers through targeted marketing initiatives
- Wondering how your business can benefit from our competitive benchmarking solution? Request more information from our experts!
Infiniti’s competitive benchmarking solution offered predictive insights on:
- Identifying business gaps and differentiating product and service offerings
- Identifying profitable customer segments
- Want to gain more insights into our services portfolio? Request free brochure.
Read the complete success story for comprehensive insights: Infiniti’s Competitive Benchmarking Solution Assists an Automotive Company Establish Market Presence in Germany
About Infiniti Research
Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us