DENVER--(BUSINESS WIRE)--Starting November 15th, Denver-area Quiznos locations will offer plant-based eaters and curious carnivores alike the chance to try its new Plant-based Corned Beef sandwich for a limited time only. Featuring Mrs. Goldfarb’s Unreal Deli, this deli classic also includes Swiss cheese, pickles, sauerkraut and honey French dressing on a Quiznos bread of choice.
On November 17th, investors on ABC’s “Shark Tank” will decide whether corned beef made from beets, chickpeas and other plant-based ingredients is as good as – or even better than – the real thing, though local Denverites need not wait to hear the outcome and can visit their local Quiznos to try it for themselves.
“Given consumers’ growing desire for meatless options and the rise of plant-based foods, we wanted to test this modern twist on a deli classic here in Denver where sustainable green lifestyles are thriving,” said Sheila Zimmerman, Vice President of Marketing, REGO Restaurant Group, owner of Quiznos. “Mrs. Goldfarb’s Unreal Deli is a delicious alternative to traditional deli meat and a perfect brand fit.
Mrs. Goldfarb’s Unreal Deli founder Jenny Goldfarb has experienced early success with her debut product, Unreal Corned Beef, which is a hit in select delis and grocers in Los Angeles and is now nationwide.
“Just like burger lovers may seek out plant-based alternatives, corned beef aficionados can now also have a product that is, in the best sense, Unreal,” said Goldfarb. “As the great-granddaughter of New York delicatessen owners, I’m thrilled to be expanding my brand into Quiznos restaurants with the launch of this delicious and craveable item.”
For more information on Quiznos products and promotions, and to locate a Denver restaurant, visit https://restaurants.quiznos.com/. For more information about Mrs. Goldfarb’s Unreal Deli and the Nov. 17 episode of ABC’s “Shark Tank,” visit unrealdeli.com.
Founded in 1981, Denver-based Quiznos is a chain restaurant designed for today's busy consumers who are looking for a high-quality, tasty, freshly prepared alternative to traditional fast-food restaurants. With locations across the United States and 32 countries, Quiznos is one of the world's premier quick-service restaurant chains and pioneer of the toasted sandwich. Quiznos restaurants offer creative, chef-inspired sandwiches, subs and salads using premium ingredients. Rewarding fans through Quiznos loyalty app, Toasty Points, guests can earn and redeem points for free Quiznos menu items at participating locations. For more information, please visit quiznos.com/toastypoints or www.quiznos.com, connect with Quiznos on Facebook or follow on Twitter or Instagram.