TOKYO--(BUSINESS WIRE)--Merrill Corporation, a leading provider of technology for global mergers and acquisitions (M&A) professionals, today introduced DatasiteOne Marketing, a new application to help investment bankers and advisers save time identifying, marketing to and tracking potential buyers for deals.
DatasiteOne Marketing optimizes the early stage asset marketing processes for dealmakers, including buyer outreach, workflow tracking and reporting, document management and customizing email content. Additionally, the new application will offer real-time information on a project anytime, anywhere, serving as a single source of truth for an organization’s asset marketing projects.
“This has been a watershed year for Merrill in terms of revenue growth and product innovation, a significant feat given our recent transformation to a purely cloud-based technology provider for the M&A industry,” said Rusty Wiley, Chief Executive Officer of Merrill Corporation. “The release of DatasiteOne Marketing is an integral piece of our vision to surround the M&A lifecycle with technology and insight, and we’re incredibly excited to offer customers another sophisticated tool to help them get deals done faster with better outcomes.”
The new product release arrives alongside additional enhancements to Merrill’s DatasiteOne Diligence application, which is used in more than 170 countries. All the updates are part of the company’s ongoing efforts to solve administrative and process pain points across every phase of the M&A lifecycle.
“We’re expanding our product offerings based on market demand for a single vendor that can deliver truly integrated M&A technology solutions,” said Yoichiro Shimizu, Senior Sales Director, Japan of Merrill Corporation.
“Merrill continues to innovate to address customer needs across Asia Pacific, in areas such as due diligence and asset marketing. We are keen to get these innovations into the hands of our clients in Japan very soon. Our goal is to become a one-stop-shop for M&A professionals worldwide, with the industry’s best applications for streamlined asset marketing, deal preparation and due diligence,” explained Shimizu.
For Hong Kong-based TTB Partners, the tool has made a big difference in how it manages the deal process. “We regularly use it in our morning meetings to see where every potential investor is in the process,” said Chris Scoular, Partner and Co-Founder of TTB Partners. “It provides one true record of where we are in the marketing stage and what follow up needs to happen.”
In addition to launching DatasiteOne Marketing, Merrill added key enhancements to its DatasiteOne Diligence application that will allow M&A professionals to manage due diligence in a virtual data room (VDR) setting more efficiently and securely. New features include:
- Automated Redaction: Users now can redact multiple documents at once, and will benefit from the addition of keyword lists.
- Interactive Landing Page: An entirely new way to engage with the data room by seeing projects status at-a-glance, completing most important tasks with a single click and quick updates through the activity feed.
- Mobile Application Enhancements: The iOS app has been updated to provide a more intuitive, user-friendly experience, including a biometric sign-in feature.
- Improved Watermarking: Users can automate watermarking and custom branding for their virtual data rooms, reducing admin time and streamlining important security measures.
For more on the latest updates to DatasiteOne Diligence and Merrill’s new product, DatasiteOne Marketing, visit:
About Merrill Corporation
Merrill Corporation is a leading global SaaS provider for participants in the M&A lifecycle. The company’s platform, DatasiteOne, powers secure, intelligent due diligence and enterprise collaboration for thousands of deals in more than 170 countries. For more information, visit http://www.merrillcorp.com.