LOS ANGELES--(BUSINESS WIRE)--PeaTos™, the revolutionary crunchy snack brand that boldly touts “junk food” taste, today announced it will be unveiling a brand new product made from peas: PeaTos Crunchy Rings™, along with a bold new rebrand and exciting partnership with Disney’s Lion King™—all at the 2019 PMA Summit (Produce Marketing Association), at the Anaheim Convention Center in Southern California, October 17-19. Expanding on its wildly popular PeaTos™ crunchy curls, the new PeaTos Rings are going directly after the Funyuns® brand but are made from peas instead of corn. PeaTos invites attendees to taste for themselves at booth #1932.
“We’re thrilled to unveil our brand-new look,” says Nick Desai, CEO of PeaTos. “We have had such incredible response to the taste of our products, but the branding needed some work, and now we are firing on all cylinders! This event is the perfect place to debut our new look and mission—we now have a package and look as bold as our crunch and flavors.”
The 2019 PMA Summit hosts more than 1,000 companies showcasing their latest products, services and innovations, with networking opportunities that bring together some of the biggest names in the fresh produce industry. Desai is a visionary who introduced the world to an exciting new concept in 2017: a pea-based “junk food” platform that puts taste first.
The inspiration for the brand came from Nick’s early travels when he discovered that in other parts of the world, “junk food” snacks were made from different ingredients, like peas. Recognizing a market opportunity, he combined the best of both worlds to create a snack that tastes, crunches, and satisfies like traditional corn-based “junk food” snacks but is made from peas. In addition to the nutritional profile, peas are also miles ahead of corn in terms of sustainability. Peas require less water, no nitrogen fertilizers, and are naturally Gluten-Free and non-GMO.
“Because PeaTos™ was first launched in the Produce section in all major retail partners, PMA is a big show for us! Please come stop by booth #1932 and let us blow your taste buds away!” says Nick Desai, CEO of PeaTos.
PeaTos is currently available at Kroger and its banner stores including Cala Foods, City Markets, Copps, Dillons, FoodsCo, Fred Meyer Stores, Fry's, King Soopers, Mariano's Fresh Market, Metro Market, Pick 'n Save, QFC, Ralphs, Food 4 Less and Smith's. In addition to Vons, Pavilions, Albertsons (SoCal), Safeway (NorCal), Fairway Market, Meijer, Ahold Grocery Group, Wakefern Food Corporation, PeaTos is coming soon to Sprouts (Fall 2019) and Whole Foods (2020), and online on Amazon.
Stop by Booth #1932 or visit PeaTos.com to learn more.
PeaTos™ is a revolutionary snack brand platform on a mission to upgrade America’s favorite snacks by replacing the old-school base of corn with powerful peas. Now you get all that junk food taste you crave with more benefits. Learn more at peatos.com, and find us on Facebook.com/peatosbrand and on Twitter and Instagram @peatosbrand. More flavor, better nutrition, and way more fun! #unjunkyoursnack.