DUBLIN--(BUSINESS WIRE)--The "Electronic Shelf Label (ESL) Market in Europe - Industry Outlook and Forecast 2019-2024" report has been added to ResearchAndMarkets.com's offering.
The Europe electronic shelf label market (ESL market) is expected to grow at an impressive CAGR of around 25% during 2018-2024.
The emergence of omnichannel and retail reality, the rise of dynamic pricing, increased retail automation, and the use of green technology in business operations are some of the prominent factors that are expected to contribute to the growth of the Europe electronic shelf label market.
The implementation of sustainability practices, the rise of the predictive data analytics and competitor intelligence, and the emergence and prominence of omnichannel and retail reality are the major factors for the growth of Europe ESL market. The introduction of dynamic pricing in-store through electronic shelf label (ESL) has led retailers to provide a holistic experience to consumers, thereby driving the demand for Europe ESL market. Also, the use of the guided selling model on the consumer's behavior is likely to fuel the use of ESLs during the forecast period.
The research report on the Europe electronic shelf label market covers market sizing and forecast, market share, industry trends, growth drivers, and vendor analysis. The study includes insights on market segmentation by displays (LCD(TN LCD, TFT), EPD, and OLED), technology (vendor facing (RF and IR) and customer-facing (BLE, NFC, and others), end-users (supermarkets and hypermarkets, departmental stores, convenience stores, drugstores, and others), and geography (Germany, France, UK, Italy, Spain, Austria, Belgium, Norway, Denmark, Sweden, Finland, Netherlands, and Russia.
The study considers the present scenario of the Europe ESL market and its market dynamics for the period 20182024. It covers a detailed overview of several market growth enablers, restraints, and trends. The report covers both the demand and supply aspect of the market. It also profiles and examines leading companies and other prominent companies operating in the Europe electronic shelf label market.
Key Vendor Analysis
In the Europe electronic shelf label market, vendors are competing in terms of price, replacement, and integrated services, portfolio depth, and brand reach. Although the market has a presence of diversified global and regional vendors, global players are likely to increase their footprint in the market. Regional vendors are expected to find it increasingly difficult to compete with a global player, especially in terms of technology, dynamic product offerings, and enhancing their customer base.
The market competition is expected to intensify further during the forecast period with an increase in product/service extensions, technological innovations, and mergers and acquisitions. Europe ESL market has been witnessing several joint ventures and acquisitions by leading players such as Pricer, SES-Imagotag, Displaydata, DIGI, and Altiere Corp. in order to gain presence in new regions and extend their portfolio.
Market Growth Enablers
- Necessity of Dynamic Pricing
- Declining Cost of Semiconductor Chips & Sensors
- Imminent Retail Automation
- High ROIs
- Increase in Minimum Labor Wages
Market Growth Restraints
- High Fixed Cost Limits ESL Adoption
- E-commerce to Challenge Brick-and-Mortar Retailing
- Battery Life of ESL
Market Opportunities & Trends
- Emergence of Omnichannel & Retail Reality
- Dynamic Pricing
- Guided Purchase Modeled on Consumer Behavior
- SKU Proliferation Warranting Need for Smarter Inventory Management
- Altierre Corp.
- CEST Ltd
- Dana Industries
- Displaydata Ltd.
- E-Ink Holdings Inc
- Hanshow Technology
- LG Innotek
- Mirador Marketing
- NZ Electronic Shelf Label
- Omni ID
- Pervasive Displays Inc. (PDI)
- Samsung Electro-Mechanics (SEMCO)
- Sunpai Industries Limited
- TroniTAG and LG Innotek
- Wincor Nixdorf
- Wuxi Vision Peak Technology Co Ltd.
For more information about this report visit https://www.researchandmarkets.com/r/czqol8