Global Market Research Services Market Report 2019 with Profiles of Nielsen Holdings, WPP, Ipsos, GfK Group, Westat - ResearchAndMarkets.com

DUBLIN--()--The "Market Research Services Global Market Report 2019" report has been added to ResearchAndMarkets.com's offering.

Global Market Research Services Market Report 2019 provides the strategists, marketers and senior management with the critical information they need to assess the global market research services market.

Where is the largest and fastest growing market for the market research services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Market Research Services market global report answers all these questions and many more.

The market research services market consists of the sales of market research services and reltaed gooods by entities (organizations, sole traders and partnerships) that plan, develop, create and manage activities for studying and analyzing markets according to client specifications.

The market research services market does not include legal services, accounting, and other major general professional services. Market research establishments undertake processes where human capital is the major input. They make available the knowledge and skills of their employees, often on an assignment basis, where an individual or team is responsible for the delivery of services to the client.

Western Europe was the largest region in the global market research services market, accounting for 33% of the market in 2018. North America was the second largest region accounting for 33% of the global market research services market. Africa was the smallest region in the global market research services market.

Market research companies are increasingly using advanced research technologies to generate consumer insights. For instance, eye tracking technology aids researchers in giving unbiased insights. This technology is used in studying consumer behavior during shopping, wherein researchers can capture actual reaction and time spent gazing at a particular product or a group. Thus, eye tracking technology is helpful for gauging consumer reaction towards products, without any bias or errors.

Key Topics Covered:

1. Executive Summary

2. Report Structure

3. Market Research Services Market Characteristics

3.1. Market Definition

3.2. Key Segmentations

4. Market Research Services Market Product Analysis

4.1. Leading Products/ Services

4.2. Key Features and Differentiators

4.3. Development Products

5. Market Research Services Market Supply Chain

5.1. Supply Chain

5.2. Distribution

5.3. End Customers

6. Market Research Services Market Customer Information

6.1. Customer Preferences

6.2. End Use Market Size and Growth

7. Market Research Services Market Trends And Strategies

8. Market Research Services Market Size And Growth

8.1. Market Size

8.2. Historic Market Growth, Value ($ Billion)

8.2.1. Drivers Of The Market

8.2.2. Restraints On The Market

8.3. Forecast Market Growth, Value ($ Billion)

8.3.1. Drivers Of The Market

8.3.2. Restraints On The Market

9. Market Research Services Market Regional Analysis

9.1. Global Market Research Services Market, 2018, By Region, Value ($ Billion)

9.2. Global Market Research Services Market, 2014 - 2022, Historic And Forecast, By Region

9.3. Global Market Research Services Market, Growth And Market Share Comparison, By Region

10. Market Research Services Market Segmentation

10.1. Global Market Research Services Market, Segmentation By Type, 2014 - 2022, Value ($ Billion)

10.1.1. Marketing Research And Analysis Services

10.1.2. Translation Services

10.1.3. Public Opinion And Election Polling

11. Market Research Services Market Metrics

11.1. Market Research Services Market Size, Percentage Of GDP, 2014 - 2022, Global

11.2. Per Capita Average Market Research Services Market Expenditure, 2014 - 2022, Global

Companies Mentioned

  • Nielsen Holdings plc
  • WPP PLC
  • Ipsos SA
  • GfK GROUP
  • Westat Inc

For more information about this report visit https://www.researchandmarkets.com/r/rz8j5r

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Contacts

ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Advertising and Marketing