BURGER KING® Restaurants Introduces the $1 Crispy Taco

Everything You’d Expect from a Taco, but it’s From the King

MIAMI--()--Taco-bout a surprise. Starting today, BURGER KING® restaurants are introducing a $1 Crispy Taco nationwide*. The Crispy Taco features a crispy, crunchy tortilla filled with seasoned beef, shredded cheddar cheese and crisp lettuce, all topped with just the right amount of our savory taco sauce. Perfect as a snack on the go, the Crispy Taco can also be added to any meal order for just $1.

In a new commercial, the BURGER KING® King travels to Austin, TX, a city known by some as the capital of tacos, to see if the new crispy taco has enough crunch to satisfy the local taco experts. The verdict - it’s a crispy, flavorful taco at an unbelievable price.

“We’ve seen success with tacos in our west coast restaurants and knew it was time to bring this west coast crowd-pleaser nationwide,” said Chris Finazzo, President, North America, Burger King Corporation. “The Crispy Taco adds variety to our snacking items and truly hits the spot.”

The Crispy Taco is available at participating BK® restaurants for a limited time only for just $1*.
*Prices higher in Alaska and Hawaii.

About BURGER KING®
Founded in 1954, the Burger King brand is the second largest fast food hamburger chain in the world. The original Home of The Whopper®, the Burger King system operates more than 17,700 locations in more than 100 countries and U.S. territories. Almost 100 percent of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the Burger King brand website at www.bk.com or follow us on Facebook, Twitter and Instagram.

Contacts

Brooke Scher Mogan
ALISON BROD MARKETING + COMMUNICATIONS
212-230-1800
bk@alisonbrodmc.com

Contacts

Brooke Scher Mogan
ALISON BROD MARKETING + COMMUNICATIONS
212-230-1800
bk@alisonbrodmc.com