NEW YORK--(BUSINESS WIRE)--Donde Search is pleased to announce the appointment of Tom Barbaro as its Chief Revenue Officer. This appointment is a key part of the company's ongoing drive to transform the online shopping experience by leveraging AI, Computer Vision, and NLP to provide cutting-edge Visual Discovery solutions.
“We are delighted to welcome Tom to our management team to lead sales and customer success globally,” said Liat Zakay, founder and CEO of Donde Search. “Our solutions are providing high value to our customers, and Tom’s sales leadership is perfectly timed to harness and scale our company growth momentum.”
Barbaro comes to Donde Search with more than 18 years of sales leadership experience, most recently serving as PebblePost VP of Sales and as Criteo’s VP of East Coast Sales. He helped build the now publicly traded Criteo into the global leader in retargeting with a value of more than $1 billion. Barbaro’s team at Criteo forged relationships with the largest advertisers in the world within the retail, travel, and classified verticals.
On joining Donde Search, Tom said, “Online enterprise retailers today are facing major challenges in increasing their catalog efficiency while providing intuitive discovery tools to prevent frustration. This is a rare opportunity to join a company that has both a clear leadership position in a rapidly growing market and a proven success through its world-class products and solutions. Donde Search production proven solutions creates an uplift of 10-20% in conversion, and around 20% increase in AOV. Visual Discovery technology is at the forefront of online retail innovation, changing the way people shop online.”
Founded in 2014, Donde launched its software-as-a-service platform for retailers in January 2018. The company’s award-winning technology uses AI, Computer Vision, and Natural Language Processing to provide intuitive online search capability based on products’ visual features rather than keywords. By integrating Donde’s technology into their e-commerce operations, retailers can automate merchandising and product recommendations, react faster to trends, reduce operational overhead, shorten purchase times, and transform the online shopping experience for customers. To learn more, visit www.DondeSearch.com.