DUBLIN--(BUSINESS WIRE)--The "All year gifting - Cards & Gift Wrap, 2019" report has been added to ResearchAndMarkets.com's offering.
The "All year gifting - Cards & Gift Wrap, 2019", report forms part of the Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of consumers for year-round gifting. The report analyses the major players, the main trends, and consumer attitudes.
For the majority of occasions, more consumers believe that a card should be given than those who believe a gift should be given. However, more consumers think they should buy gifts than cards for a new baby and weddings.
More consumers are becoming concerned about the environmental impact of greetings cards, especially those aged 16-34, due to the disposable nature of cards and wrap.
Scope
- Card Factory is perceived as the best retailer for promoting deals of all year gifting products, as it has expanded into non-card products at low prices appealing to shoppers looking for value for money.
- Personalisation levels have seemingly plateaued with 20.9% of consumers having purchased a personalised card, down 0.5 ppts on 2018.
Reasons to Buy
- Use our in-depth consumer insight to learn which areas within all year gifting (cards & gift wrap) are most important to ensure that product offerings are catering to the needs and wants of customers - for example whether consumers believe they should give a card and/or gift for a certain occasion.
- Understand what drives consumers to choose a retailer for their purchases for certain occasions, such as quality of products, prices and the importance of card & gift wrap ranges in order to maximise sales potential.
- Use our in-depth analysis of the leading retailers for all year gifting (cards & gift wrap) in order to understand how to appeal shoppers and maximise market share.
Key Topics Covered:
THE KEY FINDINGS
- Average spends fall across a number of occasions as consumers prioritise spending
- Sainsbury's and ASDA must do more to compete with Tesco as it remains the most popular retailer
- More consumers think they should buy gifts than cards for a new baby and weddings
- Trend insight - stores
CONSUMER ATTITUDES
- Key findings
- Buying dynamics
- Financial wellbeing
- Financial spending
- Gift spending
- Research
- Retailer selection
- Retailer ratings - grocers
- Retailer ratings - non-food retailers
- Perceptions of giving cards and gifts
- All year gifting statements
- Social media
- Cards & gift wrap
- Key findings
- Retailer selection
- Attitudes towards cards & wrap
- Occasion bought for
- Bought for
- Frequency
- Retailer used
- Channel usage
- Device usage
- Fulfilment
- Buying dynamics
- Methodology
- Technical details: consumer survey work
Companies Mentioned
- Sainsbury's
- ASDA
- Tesco
- Oliver Bonas
- Kikki.K
- Paperchase
- Clintons
- Paper & Script
- WH Smith
- Anthropologie
- Urban Outfitters
- John Lewis
- Next
- JOY
- Zara
- H&M
- ASOS
- TK Maxx
- Heyland and Whittle
- Nip & Fab
- Card Factory
- Poundland
- Lidl
- Marks & Spencer
- Amazon
- Waitrose
- Debenhams
- House of Fraser
- Primark
- Argos
- Moonpig
- Funkypigeon.com
- Wilko
For more information about this report visit https://www.researchandmarkets.com/r/8psa57